2Bobs—with David C. Baker and Blair Enns

Reverse Trojan Horse Syndrome

Mar 1, 2023
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Episode notes
1
Introduction
00:00 • 2min
2
How Do We Get Hired for Our Capabilities?
01:56 • 2min
3
You Own the Reverse Trojan Horse
03:53 • 2min
4
Are You a Persuasion Expert?
06:14 • 2min
5
Eight Pieces of Advice
08:32 • 4min
6
What's Solid Piece of Advice Number Two?
12:18 • 2min
7
Two Bobs, Conversations on the Art of Creative Entrepreneurship
14:01 • 2min
8
Getting Hired for Strategic Implementation
15:37 • 3min
9
Getting Hired for Strategic Work
18:12 • 4min
10
When Do You Draw a Hard Line?
21:47 • 2min
11
Eight Pieces of Advice to Help You Sell That Upfront Strategy Work Right From the Beginning
23:41 • 3min
12
Selling the Good Stuff?
26:28 • 2min
13
Is Your Clients Really Enamored With Your Process?
28:06 • 3min