Dan Kennedy's Magnetic Marketing Podcast

How to Create a Compelling Message That Practically Forces Prospects to Stop What They're Doing and Take Notice

24 snips
Mar 4, 2022
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1
Introduction
00:00 • 1min
2
The Magnetic Marketing Podcast With Dan Kennedy
01:15 • 4min
3
Selling Red Bricks - The Who and the What?
05:13 • 3min
4
The Responsive and Unresponsive People
08:12 • 3min
5
The Most Common Mistakes in Marketing to Seniors Are Generational Differences
11:12 • 3min
6
Generational Issues Are a Very Easy Way to Muck This Up
14:28 • 1min
7
The Mistakes in Chiropractic Practices
15:45 • 3min
8
How Do You Get People to Pay Attention?
18:15 • 3min
9
The New Kim Kardashian Lookalike in TV Commercials
21:12 • 3min
10
The Third Key Is Relevance
24:36 • 3min
11
What's the Unique Selling Proposition?
27:12 • 3min
12
9 Mistakes Everybody Makes on Order Forms
29:43 • 2min
13
How to Put Together an Irresistible Offer
31:14 • 2min
14
How Do You Craft an Offer?
33:41 • 3min
15
Do We Emphasize the Tangible Goods With Less Emphasis on the Service?
37:07 • 1min
16
The Risk Reversal Element
38:20 • 2min
17
The Five Keys to Public Messages
40:15 • 4min
18
Can You Lead With Price?
44:24 • 3min
19
Diamond Networking
47:10 • 4min
20
The Second Part, Fear of Loss
50:55 • 1min
21
How to Get Attention From Type 2 Diabetics
52:25 • 4min
22
The One-Minute Manager
56:52 • 4min
23
Magnetic Marketing Podcast With Dan Kennedy
01:00:35 • 2min