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Outbound Squad

Latest episodes

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Sep 3, 2024 • 16min

[The 1:1] Armand Farrokh on moving up-market into enterprise

This episode is the audio of the 1:1 interview with Armand Farrokh from our recent webinar on moving up market. Armand is a founder of 30 Minutes to President’s Club and the co-author of the recently released book, Cold Calling Sucks (And That’s Why it Works). Jason and Armand discuss leveraging founders and executives to gain an edge in meetings against more established competitors in the enterprise space.Check out the show notes, more free content, and get coaching at https://outboundsquad.com
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Aug 27, 2024 • 46min

[PipeGen Live] Moving Up-Market: Steal this playbook for landing large enterprise accounts

Join Rona Cohen and Tory Speer from ZoomInfo, alongside experts Colin Specter and Armand Farrokh, as they dive into the ins and outs of moving from mid-market sales to securing massive enterprise accounts. This dynamic conversation illuminates essential strategies for engaging C-suite executives and implementing a 'land and expand' model. Discover the importance of tailored messaging, consultative selling, and navigating complex organizational dynamics. Learn how to turn challenges into opportunities and build meaningful relationships with key stakeholders.
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4 snips
Aug 20, 2024 • 22min

[The 1:1] How to eat your competitor's lunch with Anthony Iannarino

Anthony Iannarino, an author and B2B sales expert, shares his insights on displacing competitors. He emphasizes the importance of providing valuable information over just features to stand out. Iannarino discusses the triangulation strategy to position oneself as a trusted expert. He also highlights the need to adapt sales tactics by understanding competitor models to build trust with clients. Additionally, he underlines ongoing value delivery and proactive planning as key elements in winning clients away from rivals.
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Aug 13, 2024 • 42min

[PipeGen Live] Displacing Competitors: How to eat your competitor's lunch

Anthony Iannarino, a renowned sales expert, Ralph Barsi, a seasoned sales leader, and Ryan Oosterveld, a customer engagement professional, dive into the art of displacing competitors. They discuss compelling tactics for getting meetings with buyers bound to competitors and stress the need for a problem-driven sales strategy. Insights on leveraging CRM data for competitive intelligence and the importance of aligning sales strategies with client needs are highlighted. The trio also unpacks the CBD framework to help sales teams stand out in a crowded market.
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Aug 6, 2024 • 51min

Cold Calling Sucks and That’s Why It Works

In this engaging discussion, Armand Farrokh and Nick Cegelski, the masterminds behind 30 Minutes to President’s Club, dive into their new book that redefines cold calling. They reveal innovative techniques to navigate challenges in sales, emphasizing the crucial first minute of a call. Listeners will learn about the '10-Dial Rule' for productivity and the power of thorough preparation. This tactical playbook promises to revolutionize how sales professionals approach cold outreach, making it less daunting and more effective.
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Jul 30, 2024 • 16min

[The 1:1] Helping 283 startups build their outbound motion with Kyle Vamvouris

This episode is an audio excerpt of the 1:1 interview with Kyle Vamvouris from our recent PipeGen live series. We dive into key lessons from helping 283 start-ups scale their outbound strategies. Kyle highlights the importance of tracking not just activity but effectiveness—reply rates, call pick-up rates, and conversion rates. He also shares insights on attributing meeting outcomes to specific channels and common mistakes to avoid. This short episode is packed with actionable insights to enhance your outbound sales efforts.Check out the show notes, more free content, and get coaching at https://outboundsquad.com
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11 snips
Jul 23, 2024 • 46min

[PipeGen Live] The Outbound Pivot: How to reduce reliance on inbound and build a world-class outbound motion

This episode is the audio from our recent webinar on building a world-class outbound motion. We were joined by Kyle Vamvouris, Daniel Cole, and Jack Reilly and Megan Huston of ZoomInfo. Listen to the episode to learn how to transition an inbound-led sales approach to an outbound-led sales approach and build a culture of hunters who excel at landing net-new logos.Check out the show notes, more free content, and get coaching at https://outboundsquad.com
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Jul 16, 2024 • 12min

[Tactics] Cold Calling: How to nail the first 60 seconds (where 80% of reps fail)

In this episode, Jason shares actionable tactics and strategies to help you nail the first minute.Check out the show notes, more free content, and get coaching at https://outboundsquad.com
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Jul 9, 2024 • 1h

[Live Training] AE Self-Sourcing: How to create buy-in and enable AEs to self-source 30%+ of their pipeline

This episode is audio from our recent webinar on AE self-sourcing. We were joined by Caitlyn McCrimmon (Transect), Elmer Lopez (zoomInfo), and Mitch Thomas (Brooksource). They shared how to create a culture where Account Executives excel at pipe gen, regularly hit their activity targets, and self-source their best opportunities.(Check out the show notes, more free content, and get coaching at https://outboundsquad.com)
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Jul 2, 2024 • 54min

[Tactics] Learning lessons from Zoom’s 2023 top Sales Manager

In this episode, Jason talks with Garrett Graston, 2023 Zoom Top Sales Manager, about how to be a world-class sales manager and four lessons he’s learned on his sales journey.Check out the show notes, more free content, and get coaching at https://outboundsquad.com.

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