Outbound Squad World-class SDR leaders DO NOT accept this
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Jan 21, 2025 Explore the pressing issue of high attrition rates in Sales Development Representative teams. Discover the key factors driving turnover and learn practical solutions to enhance employee retention. Delve into the importance of intentional leadership and effective training in creating a positive work environment that encourages team loyalty.
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High Attrition is Avoidable
- High SDR attrition is not inevitable.
- Great SDR leaders do not accept high attrition rates, unlike those with 40-50% rates.
Toxic Culture Leads to Attrition
- Toxic sales cultures contribute to high attrition.
- This includes smile-and-dial pressure, fear-based leadership, and strict adherence to scripts.
Role-Specific Enablement
- Provide role-specific training for SDRs.
- Don't make SDRs attend general sales training meant for AEs.