

Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books

Sep 18, 2025 • 31min
Why I Stopped Spending Money
Kinda...

Sep 17, 2025 • 36min
The Plan To Clone My Brain
After I started coding again, this got clearer to me.

Sep 16, 2025 • 27min
My Process For Designing Thumbnails
This is a fun topic. I'm not being sarcastic.

Sep 15, 2025 • 31min
Why I Started Coding Again
Wouldn't you like to know?

Sep 12, 2025 • 47min
Guided Consistency Is All That Matters
Took me 20 years to figure this out

Sep 11, 2025 • 31min
The Content Blitz Failure
The host shares insights from a recently attempted content blitz, revealing how it was more of a learning experience than a financial success. Despite producing a high volume of engaging videos, the misconception that more content leads to better sales is challenged. The discussion emphasizes the importance of prioritizing quality over quantity in content strategy. A shift towards strategic improvement and strong foundations for success in business is advocated, showcasing that relevance is crucial for effective content creation.

Sep 10, 2025 • 32min
My Influencer Relationships
Here's how I reach out to influencers, develop a relationship, and get content for my business.

Sep 9, 2025 • 39min
How NOT To Scale Your Business (And Still Be Somewhat Successful)
I feel like I'm pretty good at this one.

Sep 8, 2025 • 33min
Simplify 2
Electric Boogaloo

Sep 6, 2025 • 26min
SPECIAL: I’m Attending My First Blogging Conference Since 2017
Let me know if you're attending too.