

JUST Branding
JUST Branding - by Jacob Cass & Matt Davies
The JUST Branding Podcast, hosted by Jacob Cass & Matt Davies, is the only podcast dedicated to helping designers & entrepreneurs grow brands.
Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands.
The focus is on helping designers & entrepreneurs bridge the gap between strategy and design. Branding professionals from around the world join Jacob & Matt in discussing the benefits of brand strategy, top tools, how to sell strategy, brand purpose, brand positioning, neuroscience, brand personality, messaging, storytelling, brand naming, tag lines, logo design, brand identity design and brand experience.
ABOUT JACOB CASS
Jacob Cass is a Sydney-based designer & strategist who runs JUST Creative, an award-winning branding & design firm that doubles as an industry leading blog. Jacob helps brands grow & get results by crafting distinctive logos & brand identities that are backed by a solid brand strategy.
He recently rebranded San Francisco and Puerto Rico, and also branded New York's Digital District. Other clients have included the likes of Disney, Nintendo and Jerry Seinfeld. Jacob has spoken at TEDx, been featured in Forbes, Entrepreneur and has been awarded LinkedIn’s “Best of” for branding.
For him, design is a lifelong journey of continuously honing his craft, as well as educating other fellow designers & business owners to build on theirs, which has allowed him to build a large and loyal following, including his website which has been been viewed over 50 million times. Jacob is an avid traveler and has traveled to 87 countries.
ABOUT MATT DAVIES
Matt is a brand strategy specialist working with leaders to align around their brand and get it ready to connect deeply with those inside and outside of their organisations. His work enables you to grow your business faster and easier. Matt solves a variety of brand challenges, from strategy and positioning to naming and identity right through to company culture and product innovation.
Each episode goes deep into the details of the brand building process, with professional insights, actionable tips and resources to help you build better brands.
The focus is on helping designers & entrepreneurs bridge the gap between strategy and design. Branding professionals from around the world join Jacob & Matt in discussing the benefits of brand strategy, top tools, how to sell strategy, brand purpose, brand positioning, neuroscience, brand personality, messaging, storytelling, brand naming, tag lines, logo design, brand identity design and brand experience.
ABOUT JACOB CASS
Jacob Cass is a Sydney-based designer & strategist who runs JUST Creative, an award-winning branding & design firm that doubles as an industry leading blog. Jacob helps brands grow & get results by crafting distinctive logos & brand identities that are backed by a solid brand strategy.
He recently rebranded San Francisco and Puerto Rico, and also branded New York's Digital District. Other clients have included the likes of Disney, Nintendo and Jerry Seinfeld. Jacob has spoken at TEDx, been featured in Forbes, Entrepreneur and has been awarded LinkedIn’s “Best of” for branding.
For him, design is a lifelong journey of continuously honing his craft, as well as educating other fellow designers & business owners to build on theirs, which has allowed him to build a large and loyal following, including his website which has been been viewed over 50 million times. Jacob is an avid traveler and has traveled to 87 countries.
ABOUT MATT DAVIES
Matt is a brand strategy specialist working with leaders to align around their brand and get it ready to connect deeply with those inside and outside of their organisations. His work enables you to grow your business faster and easier. Matt solves a variety of brand challenges, from strategy and positioning to naming and identity right through to company culture and product innovation.
Top mentioned books
Here are the most frequently recommended books on the JUST Branding podcast:

#1 Mentioned in 1 episodes
How to Work with (Almost) Anyone

#2 Mentioned in 1 episodes
Uncertainty

#3 Mentioned in 1 episodes
A short history of nearly everything
#4 Mentioned in 1 episodes
Brands Mean Business
None
#5 Mentioned in 1 episodes
The Cluetrain Manifesto
Markets of Conversations
#6 Mentioned in 1 episodes
The Do Something That Matters Journal
A Daily Guide to Create the Life You Want

#7 Mentioned in 1 episodes
The Coaching Habit
Say Less, Ask More & Change the Way You Lead Forever

#8 Mentioned in 1 episodes
The Goal
#9 Mentioned in 1 episodes
The Anatomy of Humbug

#10 Mentioned in 1 episodes
The Advice Trap
#11 Mentioned in 1 episodes
The Creative Sandbox Way
#12 Mentioned in 1 episodes
The New Rules of Influence
How to Authentically Build Trust, Drive Change, and Make an Impact

#13 Mentioned in 1 episodes
A Brief History of Seven Killings

#14 Mentioned in 1 episodes
The Experience Machine
How Our Minds Predict and Shape Reality

#15 Mentioned in 1 episodes
How to Begin
#16 Mentioned in 1 episodes
Why Does the Peddler Sing

#17 Mentioned in 1 episodes
Strategy Is Your Words

#18 Mentioned in 1 episodes
How Brands Grow
What Marketers Don't Know

#19 Mentioned in 1 episodes
Man's Search for Meaning
#20 Mentioned in 1 episodes