#4436
Mentioned in 6 episodes

The brand gap

Book • 2003

Mentioned by

Mentioned in 6 episodes

Mentioned by
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Chris Do
as the author of several books on branding, including "The Brand Gap", "Zag", "The Brand Flip", "Scramble", and "The Brand Dictionary".
46 snips
073 - Deep Dive: Branding, Sales and Creativity — with Marty Neumeier
Mentioned by
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Nate Kadlac
as a great book on branding.
24 snips
Design Tips for Non-Designers
Mentioned by
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Chris Do
as a book that talks about branding.
13 snips
138 - What is a brand? — with Dr. Christine Looser
Mentioned by
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Brian Sooy
as the author of a book with a great illustration about branding.
12 snips
Build A Brand That Speaks To Your Ideal Customer
Mentioned by
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Chris Do
, discussing the skills needed to be a great brand strategist.
11 snips
061 - Marketing vs. Branding — with Fabian Geyrhalter
Mentioned by
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Chris Do
while discussing the definition of design.
243 - It's Only Money
Mentioned by
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Matt Davies
as one of
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Marty Neumeier
's books.
S06.E13 - Branding in an Age of Autocracy: Marty Neumeier on Trust, Truth & Power
Mentioned by
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Debbie Millman
alongside Pattern Recognition, offering a perspective on the power of brands.
#472: Books I've Loved — Debbie Millman
Mentioned by
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Matt Davies
as one of
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Marty Neumeier
's books.
S06.EP13 - Branding in an Age of Autocracy: Marty Neumeier on Trust, Truth & Power

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