#37 - Using strategic frameworks from working with gatekeepers to composing voicemail and emails (Jason Bay, Blissful Prospecting)

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Four Actionable Takeaways:

• Utilize the gatekeeper to book the meeting or get insider information
• Use simple voicemails to point the prospect to your email: “Voicemail from X”
• 12-15 touches over 3-4 weeks for your sequences. Doesn’t sink in until 7 views.
• Build snippets for every single buyer trigger - 120 words max on the entire email

Jason Bay’s Path to President’s Club:

• Chief Prospecting Officer, Blissful Prospecting
• Owner, Jason Bay Consulting

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