Idea to Startup

How to Separate Yourself from Your Idea (feat. the five immutable laws of cold emails)

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Apr 26, 2023
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INSIGHT

Entrepreneurs Tie Ideas to Self-Worth

  • Entrepreneurs tie their ideas to their self-worth, making customer criticism feel personal.
  • This causes avoidance of customer conversations, hindering objective feedback and growth.
INSIGHT

Seeing Present Predicts Future

  • Great entrepreneurs see the present with higher resolution than anyone else.
  • Understanding current customer behavior lets them predict future actions and build accordingly.
ADVICE

Do Customer Interviews Early

  • Speak with at least three to five customers to gain real insights.
  • Let customer feedback challenge your assumptions and guide your startup foundation.
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