

142 (Sell): Part 1: Energize your prospecting with multi-channel mastery (Vin Matano, Sr. Account Executive IC-5 @ Demandbase)
32 snips Apr 19, 2023
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Personalized Prospecting
- Research your prospects thoroughly, including their LinkedIn, podcasts, and articles.
- Look for information about the person, their business, account history, and tailor your call to action.
Time Blocking and Account Focus
- Time block at least an hour each day for prospecting.
- Focus on 5-10 key accounts per week and avoid going down rabbit holes.
Personalized Emails and Resending
- Write personalized emails and resend unopened emails with different subject lines.
- Stop emailing when you run out of personalized things to say, avoid templates.