Vin Matano

In this conversation, Vin Matano, the founder of Creator Buzz, unveils the secrets to mastering LinkedIn for business success. He shares how he skyrocketed to $750K in his first year after leaving a 9-to-5 job. Vin emphasizes the importance of personal storytelling over brand messaging, which fosters genuine connections. He reveals effective content strategies, including the shift towards visual storytelling and the importance of engagement metrics, making LinkedIn a goldmine for creators seeking brand deals and client connections.

In this engaging conversation, Vin Matano, the founder of CreatorBuzz and a former President's Club winner, shares game-changing sales techniques. He discusses leveraging Twitter to connect with prospects through personalized video messages. Vin emphasizes crafting impactful emails that present a problem-solution dynamic, and offers unique follow-up strategies using various triggers to keep communication fresh. His insights reveal how to engage without cold calls, turning traditional outreach on its head!

Join the most tactical sales newsletter in the world: https://hubs.ly/Q01-R33G0Download Vin's 5 Emails from Prospecting to CloseFOUR ACTIONABLE TAKEAWAYS Pick 5-10 accounts per week and focus all of your energy on them. That might look like sending emails Monday and Wednesday, then going multichannel on Friday. Use email as your hub and other channels as your spokes with your CTA on the other channels pointing back to your email. The email channel can get flooded; get creative with other channels like Twitter. Vin was able to book a meeting off of a backward jump shot. Use email to keep threading throughout your sales cycle. One way to do this is through direct mail. PATH TO PRESIDENT’S CLUB Sr. Account Executive IC-5 @ Demandbase Strategic Advisor @ Aligned Strategic Partner @ Outplay RESOURCES DISCUSSED Join our weekly newsletter Things you can steal

Sales professional Vin Matano shares actionable tips on focusing energy on select accounts, using email as a hub for multichannel outreach, getting creative with channels like Twitter, and threading emails throughout the sales cycle. He emphasizes personalized outreach, effective prospecting on Twitter, and leveraging tools like Superhuman for productivity.

Vin Matano, Founder of Creatorbuzz, dives into the intricate world of B2B influencer marketing. He emphasizes that the quality of an audience matters more than sheer follower count. Vin shares insights on crafting effective creator briefs, creating engaging content on platforms like LinkedIn, and the importance of genuine relationships. He encourages brands to embrace experimentation and take risks, driving home the point that a strategic approach can turn influencer marketing into a game-changer for B2B companies.