
30 Minutes to President's Club | No-Nonsense Sales
Hall of Fame: Vin Matano Ep. 142
Jun 24, 2024
Sales professional Vin Matano shares actionable tips on focusing energy on select accounts, using email as a hub for multichannel outreach, getting creative with channels like Twitter, and threading emails throughout the sales cycle. He emphasizes personalized outreach, effective prospecting on Twitter, and leveraging tools like Superhuman for productivity.
33:54
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Quick takeaways
- Focus on 5-10 accounts weekly using multichannel approach.
- Utilize email as hub and other channels creatively for outreach.
Deep dives
Unique Approach to Email Prospecting
Vin Matano has a unique approach to prospecting, focusing on email prospecting without using cadence tools. He emphasizes the importance of cutting through the noise by using Twitter and unconventional email strategies. Additionally, he offers email templates for prospecting and multithreading in his episodes.