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Lochhead on Marketing

160 The Content Pyramid: 5 Levels of Becoming a Legendary Writer, Creator, & Thought Leader

Sep 21, 2022
53:39

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Striving for non-obvious, groundbreaking ideas is vital for impactful content creation in the digital world.
  • Authenticity and offering innovative ideas are crucial for becoming a thought leader.

Deep dives

Importance of Legendary Content Creation

Creating legendary content that moves people from familiar to new ideas is crucial in a digital world where written communication is a superpower. The ability to connect non-obvious breakthroughs with obvious concepts can revolutionize content creation. While many business content pieces are obvious, striving for non-obvious, groundbreaking ideas is vital for creating impactful futures.

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