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160 The Content Pyramid: 5 Levels of Becoming a Legendary Writer, Creator, & Thought Leader

Lochhead on Marketing

CHAPTER

How to Climb the Content Pyramid

Most people spend their entire lives being content consumers, not creators. In order to get in the game, you must move out of consumption and up the content pyramid. Consciously choosing which game you want to play is crucial to measuring your success as a writer, creater or thought leader.

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