UI Breakfast: UI/UX Design and Product Strategy

BDTP. Uncovering Customer Insights Using JTBD with Aggelos Mouzakitis

Feb 17, 2023

51:49

Creator website

Episode guests

Aggelos Mouzakitis

Highlights

AI Chapters

Episode notes

Understanding Competitors and Identifying Customer Segments

01:21

The Art of Asking Questions

01:42

What Research Tells Us About Web Conferencing

05:50

Apply Jobs to Be Done in All User Interactions

05:40

Introduction

2min

The Key to Growth Is in Retention

2min

Is Your Product a SaaS Solution?

2min

I Was Hired to Reduce Churn

2min

What Research Tells Us About Web Conferencing

6min

Job to Be Done - A Way to Approach Customer Interview

2min

Apply Jobs to Be Done in All User Interactions

6min

How Many Use Cases Are There?

3min

Is Your Positioning Right?

3min

10.

The Email Solution That Understands Your Customer Data

2min

11.

How to Conduct a Job to Be Done Interview

4min

12.

How to Do a Great Job to Be Done Question

2min

13.

How to Start an Interview Longer Than You Think

4min

14.

Customer Research - The Gracious Way of Asking

3min

15.

The Switch Interview

2min

16.

What Are the Top Tips When You're Doing the Switch Interview?

2min

17.

The One Do and One Don't When It Comes to Customer Research

3min

18.

B2B SaaS Growth - 2023

2min

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Aggelos Mouzakitis, a retention-focused B2B SaaS head of growth. You'll learn about the main metric that proves product-market fit, how they used customer segmentation in the process, how to improve your JTBD interviews, and more.

Please head over to the episode page for the detailed recap and key takeaways.

Show notes

headofgrowth.io — Aggelos’ consultancy
Whereby — the case study we’re talking about
What is Jobs to be Done (JTBD)?
UI Breakfast Episode 254: Learning to Build with Bob Moesta
Demand-Side Sales 101 — a book by Bob Moesta
Clayton Christensen
See Aggelos’ service for B2B SaaS teams
Connect with Aggelos on LinkedIn

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