237. How to Turn Your Customers Into Lifelong Advocates w/ Brittany Hodak

Introduction

Customer Experience

The Rise of Customer Experience

How Does Brand Overlap With Customer Experience?

What Is a Superfan?

You Can't Buy Fans, You Can Only Create Them

The Power of Dilemma

I Love the Book, Bredam

Orderliness of Creative Freedom - Is That Not My Job?

What's the Difference Between the Experience Economy and the Productivity Economy?

Is Your Customer Story Relevant to Their Life?

I Love Your Personal Branding Approach

Taking the Icy Factor Out of Personal Branding

Earned Growth Rate Is the Evolution of NPS, Right?

The Customer Experience Podcast - Brittany's Book Releases Today!

Building Human Connection Through the Digital Divide