Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46
Introduction
00:00 • 2min
The History of Social Networks
02:02 • 2min
The Future of Social Networking
04:19 • 3min
The Rise and Fall of Friendster
07:13 • 2min
The Effects of Network Effects on Winding
08:50 • 2min
The Debacle of Friendster
10:33 • 2min
The History of Friendster
12:06 • 3min
The History of MySpace
14:43 • 2min
The Challenges of Early Internet Companies
16:57 • 2min
The Challenges of MySpace
19:13 • 3min
The Evolution of MySpace
21:46 • 2min
The Problems With MySpace's Free Form Type of Content
23:22 • 2min
The Push Pull Factor Between Facebook and MySpace
25:32 • 3min
The Role of Facebook in the Competitive Landscape
28:10 • 3min
The Role of Social Networks in Today's Landscape
30:57 • 2min
The Impact of TikTok on the Competition Market
33:20 • 2min
TikTok: The Future of Social Networking
35:22 • 2min
What Apps Are Most Worried About in Terms of Their Jobs to Be Done?
37:19 • 2min
The Importance of Social Networks
39:16 • 3min
The Rise and Fall of Facebook
42:35 • 2min
Twitter's Ability to Spin Up New Apps
44:25 • 3min
Threads and the Future of Social Networking
47:33 • 3min
Instagram's Job Is to Keep Up With My Friends
50:24 • 2min
Facebook's 19th Year of Existence
52:32 • 3min
The Metaverse and the Future of Social Media
55:24 • 2min
The Price You Pay for Your Business
57:22 • 2min
The Evolution of Ad Revenue
58:57 • 4min
Facebook's Intentional Versus Discovery Ad Engine
01:02:43 • 4min
The Impact of Facebook on Direct to Consumer Small Businesses
01:06:31 • 4min
How to Build an Ad Auction Ecosystem
01:10:06 • 5min
The Difference Between Brand Advertising and Direct Response Advertising
01:15:02 • 4min
The Impact of ATT on the Digital Ad Market
01:18:37 • 4min
Apple's Marketing Campaign
01:23:02 • 2min
The Impact of ATT on Small Businesses
01:24:51 • 4min
The End of the Privacy Push
01:29:02 • 2min
The Consequences of ATT
01:31:08 • 2min
How Facebook Is Fixing the Signal Disadvantage of Small Businesses
01:33:34 • 3min
The Importance of Ad Efficiency in Revenue
01:36:34 • 2min
The Impact of AI on the Advertising Industry
01:38:35 • 2min
The Constraints of ATT Results
01:40:54 • 2min
WhatsApp's Growth Is Dependent on Ad Spend
01:43:18 • 2min
The Depressing Return on Investment Match at WhatsApp
01:45:30 • 2min
The Problem With the Metaverse
01:47:07 • 2min
Mark Zuckerberg's Strategy to Avoid a Deal Breaker
01:48:59 • 3min
The Reverse DCF and the Metaverse
01:51:49 • 2min
The Year of Efficiency
01:53:37 • 3min