The Synopsis

Company. Meta Platforms: From Dorm Room to Global Dominance

Jul 24, 2023
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Episode notes
1
Introduction
00:00 • 2min
2
The History of Social Networks
02:02 • 2min
3
The Future of Social Networking
04:19 • 3min
4
The Rise and Fall of Friendster
07:13 • 2min
5
The Effects of Network Effects on Winding
08:50 • 2min
6
The Debacle of Friendster
10:33 • 2min
7
The History of Friendster
12:06 • 3min
8
The History of MySpace
14:43 • 2min
9
The Challenges of Early Internet Companies
16:57 • 2min
10
The Challenges of MySpace
19:13 • 3min
11
The Evolution of MySpace
21:46 • 2min
12
The Problems With MySpace's Free Form Type of Content
23:22 • 2min
13
The Push Pull Factor Between Facebook and MySpace
25:32 • 3min
14
The Role of Facebook in the Competitive Landscape
28:10 • 3min
15
The Role of Social Networks in Today's Landscape
30:57 • 2min
16
The Impact of TikTok on the Competition Market
33:20 • 2min
17
TikTok: The Future of Social Networking
35:22 • 2min
18
What Apps Are Most Worried About in Terms of Their Jobs to Be Done?
37:19 • 2min
19
The Importance of Social Networks
39:16 • 3min
20
The Rise and Fall of Facebook
42:35 • 2min
21
Twitter's Ability to Spin Up New Apps
44:25 • 3min
22
Threads and the Future of Social Networking
47:33 • 3min
23
Instagram's Job Is to Keep Up With My Friends
50:24 • 2min
24
Facebook's 19th Year of Existence
52:32 • 3min
25
The Metaverse and the Future of Social Media
55:24 • 2min
26
The Price You Pay for Your Business
57:22 • 2min
27
The Evolution of Ad Revenue
58:57 • 4min
28
Facebook's Intentional Versus Discovery Ad Engine
01:02:43 • 4min
29
The Impact of Facebook on Direct to Consumer Small Businesses
01:06:31 • 4min
30
How to Build an Ad Auction Ecosystem
01:10:06 • 5min
31
The Difference Between Brand Advertising and Direct Response Advertising
01:15:02 • 4min
32
The Impact of ATT on the Digital Ad Market
01:18:37 • 4min
33
Apple's Marketing Campaign
01:23:02 • 2min
34
The Impact of ATT on Small Businesses
01:24:51 • 4min
35
The End of the Privacy Push
01:29:02 • 2min
36
The Consequences of ATT
01:31:08 • 2min
37
How Facebook Is Fixing the Signal Disadvantage of Small Businesses
01:33:34 • 3min
38
The Importance of Ad Efficiency in Revenue
01:36:34 • 2min
39
The Impact of AI on the Advertising Industry
01:38:35 • 2min
40
The Constraints of ATT Results
01:40:54 • 2min
41
WhatsApp's Growth Is Dependent on Ad Spend
01:43:18 • 2min
42
The Depressing Return on Investment Match at WhatsApp
01:45:30 • 2min
43
The Problem With the Metaverse
01:47:07 • 2min
44
Mark Zuckerberg's Strategy to Avoid a Deal Breaker
01:48:59 • 3min
45
The Reverse DCF and the Metaverse
01:51:49 • 2min
46
The Year of Efficiency
01:53:37 • 3min