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Company. Meta Platforms: From Dorm Room to Global Dominance

The Synopsis

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The Impact of ATT on Small Businesses

The game of meta is still relatively in the best position compared to all of these other platforms. The point is that you're potentially destroying economic value because now people are going to see worse ads and the business isn't going to know if an ad works or not. And so under that framework, you could say there could be many winners, right? So if Snapchat also has a good ROAS return on ad spend, then we're going to put money there and a Facebook's good. We're going to keep putting money there. I'm going to just keep spending money on advertising as long as it's giving me back more money, right?

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