

Jay Simons (Atlassian) Shares the Secret to Creating Compounding Customer Value
Aug 5, 2020
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
Introduction
00:00 • 2min
How to Build Great Product
02:17 • 2min
The Importance of Making Your Product Remarkable
04:23 • 3min
The Importance of Low Pricing
07:14 • 4min
Atlassian's Self-Service Online Business Model
11:03 • 2min
How to Reduce Friction and Pricing
13:15 • 3min
The Importance of Transparency in SaaS
15:58 • 4min
Atlassian's Customer Journey
19:42 • 2min
Atlassian's Topofunnel: How It Influences Marketing
22:00 • 2min
The Differences Between Traditional and B2B Marketing
24:25 • 3min
The Importance of Customer Engagement
27:40 • 2min
How to Layer Human Touch Into a Self-Service Funnel
29:14 • 4min
The Importance of in-Product Cross-Flows in Customer Journeys
33:32 • 2min
Atlassian's Model of Software Development
35:36 • 2min
The Evolution of Product-Led Growth
37:47 • 3min