Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27
Introduction
00:00 • 2min
Strategic Positioning Is More Important Than Product Positioning
01:32 • 3min
Getting All the Way to the Truth With Product Positioning
04:26 • 2min
Product, Marketing Is Your Strategy
06:35 • 2min
Doman Expertise - How Important Is the Domain?
08:47 • 5min
Can You Pass a C O Test?
13:52 • 2min
How Do You Create a Story in Your Company?
15:35 • 2min
How Much Should That Be?
17:38 • 2min
Product Marketing
19:53 • 2min
Enabling a Modern Data Architecture
21:39 • 2min
What Is the Secular Trend in the Data Market?
23:56 • 2min
How Important Is This for Category Creation?
25:38 • 3min
Is There a Start, Has Owned the Conversation?
28:16 • 2min
How Do You Measure Something Like That?
29:48 • 2min
Can You Go After an Existing Category?
31:23 • 2min
How to Build a Directto Consumer Channel
33:19 • 3min
The Minimum Bible Audience Is a Good Segway
36:08 • 2min
Zero to One and One to N Are Different Jobs, but You Don't Know How to Get Started
38:32 • 2min
How Important Is Open Source as Part of Your Strategy?
40:13 • 3min
The Best Way to Monitize Open Source?
43:04 • 2min
Organize Marketing Around the Minimum Viable Audience
45:10 • 2min
Objects, You No Proa, You Don't Ask Emto, You Know What?
47:34 • 3min
Is the Market Doing Things This Way?
50:12 • 3min
Open Source Licenses
52:43 • 3min
Is It a Last Resort Type of License?
56:08 • 2min
The Same Framework, Same User Journeys
57:56 • 2min
Sextons, Thanks a Lot for Joining Us This Week.
01:00:15 • 1min