Boss Talk #10: The Story is the Strategy with Dave McJannet
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How to Build a Directto Consumer Channel
i was kind of going back to the the as we're eting these companyes going, nobody cares about what we're doing. Then i saw a, you talk a lot about th minimum bible audience. What is that and why is it's important? I think there's this concept of minimum bible audience in the same way there is a minim of bible products. We just wanted to get we said, if wen got to 30 thousand, we think it'll littll tip. And it was tat to cupercul to watch. The only way you can really fight them is to use your asyncrans or asymmetrical distribution advantage against them.
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