#53670

Mentioned in 1 episodes

Hacking the Human Mind

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Book •

Michael Aaron Flicker

Mentioned by

Michael Aaron Flicker

Mentioned in 1 episodes

Mentioned by

John Jantsch

as the topic of their discussion, focusing on behavioral science secrets.

The Brain Science Behind Successful Marketing

Mentioned by

Michael Aaron Flicker

and

Richard Schott

as their upcoming book about behavioral science and brands.

Hacking the Human Mind - Book Preview: Dyson

Mentioned by

Michael Aaron Flicker

and

Richard Schott

as their upcoming book that explores behavioral science principles in different brands.

How Klarna uses present bias and temporal reframing to make shopping feel irresistible

Mentioned as the upcoming book written by the hosts of the podcast, focusing on behavioral science principles used by successful brands.

Hacking the Human Mind - Book Preview: Häagen-Dazs

Mentioned by

Michael Aaron Flicker

as a book he and Richard Shott have been working on for two years.

Interview: Uri Gneezy, author of Mixed Signals, on why misaligned incentives backfire

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