#2334
Mentioned in 16 episodes

Hacking the Human Mind

Book •

Mentioned by

Mentioned in 16 episodes

Mentioned by
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John Evans
as
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Richard Shotton
's new book, which uncovers behavioral science insights behind successful brands.
72 snips
The behavioural hacks that create $Billion brands - Richard Shotton
Mentioned by
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Michael Stelzner
as the newest book written by
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Richard Shotton
.
49 snips
Applying Behavioral Science for Improved Conversions
Mentioned by
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John Jantsch
as the topic of their discussion, focusing on behavioral science secrets.
48 snips
The Brain Science Behind Successful Marketing
Mentioned by
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Phil Agnew
as
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Richard Shotton
's new book, detailing how successful brands apply behavioural science.
46 snips
The Surprising Menu Psychology Behind Five Guys’ Success
Mentioned by
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Richie Cotton
as one of
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Richard Shotton
's bestselling books and promoted by
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Richard Shotton
himself.
43 snips
#324 Using Behavioral Science to Hack Your Customers Minds with Richard Shotton, Founder at Astroten
Mentioned by
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Richard Shotton
as his latest book, co-authored with Michael Aaron Flickr.
31 snips
How did Guinness become Britain’s most popular pint?
Mentioned by
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Richard Shotton
as his new book co-authored with Michael Aaron Flicker.
27 snips
Why Everyone’s Suddenly Drinking Aperol Spritz
Mentioned by
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AJ Harbinger
as the book authored by
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Richard Shotton
, a behavioral science expert.
27 snips
Why Flaws Make You More Likable | Richard Shotton
Mentioned by
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Mike Carruthers
as written by guest
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Michael Aaron Flicker
, focusing on behavioral science secrets of successful brands.
21 snips
The Psychology of Brand Loyalty & The Strange History of Everyday Words
Mentioned as the topic of discussion with
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Michael Aaron Flicker
, focusing on behavioral science secrets behind successful brands.
14 snips
The Brain Science Behind Successful Marketing
Mentioned as a book that dives into 17 brands and unpacks over 30 behavioral science principles.
13 snips
Behavioral science for agencies: Pitching
Mentioned by
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Richard Schott
as a book where the study on uncertain rewards is covered.
How Halloween candy can teach marketers about choice, memory, and reward
Mentioned by
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Richard Shotton
as his latest book, co-authored with Michael Aaron Flicker.
Why We’re Irrationally Loyal to Amazon Prime
Mentioned by
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Kurt Nelson
as a great book with insights into behavioral science behind 17 successful brands.
The Secret Psychology Behind 17 Iconic Brands | Richard Shotton
Mentioned by
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Michael Aaron Flicker
and
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Richard Schott
as their upcoming book about behavioral science and brands.
Hacking the Human Mind - Book Preview: Dyson
Mentioned by
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Michael Aaron Flicker
and
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Richard Schott
as their upcoming book that explores behavioral science principles in different brands.
How Klarna uses present bias and temporal reframing to make shopping feel irresistible
Mentioned by
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Michael Aaron Flicker
as a book he co-authored with Richard Schotton, focusing on the beliefs and behaviors that have powered successful brands.
591: Founder and CEO of Xenopsi Ventures on Behavioral Science That Sells
Mentioned by
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Auren Hoffman
as
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Richard Shotton
's new book, co-authored with MichaelAaron Flicker.
Astroten Founder Richard Shotton - why your A/B tests fail and how behavioral science can fix them
Mentioned by
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Michael Aaron Flicker
and Richard Chilton as their upcoming book, detailing behavioral science principles used by successful brands.
Hacking the Human Mind - Book Preview: Pringles
Mentioned by Richard and Michael as their recently published book with practical insights on behavioral science.
Behavioral Science For Agencies: Copywriting

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