#5243
Mentioned in 6 episodes

Hacking the Human Mind

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Book •

Mentioned by

Mentioned in 6 episodes

Mentioned by
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John Jantsch
as the topic of their discussion, focusing on behavioral science secrets.
48 snips
The Brain Science Behind Successful Marketing
Mentioned by
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Richie Cotton
as one of
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Richard Shotton
's bestselling books and promoted by
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Richard Shotton
himself.
24 snips
#324 Using Behavioral Science to Hack Your Customers Minds with Richard Shotton, Founder at Astroten
Mentioned by
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Michael Aaron Flicker
and
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Richard Schott
as their upcoming book about behavioral science and brands.
Hacking the Human Mind - Book Preview: Dyson
Mentioned by
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John Evans
as
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Richard Shotton
's new book, which uncovers behavioral science insights behind successful brands.
The behavioural hacks that create $Billion brands - Richard Shotton
Mentioned by
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Michael Aaron Flicker
and
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Richard Schott
as their upcoming book that explores behavioral science principles in different brands.
How Klarna uses present bias and temporal reframing to make shopping feel irresistible
Mentioned by
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Michael Aaron Flicker
as a book he co-authored with Richard Schotton, focusing on the beliefs and behaviors that have powered successful brands.
591: Founder and CEO of Xenopsi Ventures on Behavioral Science That Sells
Mentioned by
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Michael Aaron Flicker
and Richard Chilton as their upcoming book, detailing behavioral science principles used by successful brands.
Hacking the Human Mind - Book Preview: Pringles
Introduced by
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Melina Palmer
as a new book co-authored by Richard Schotton and
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Michael Aaron Flicker
.
537. Unlocking Behavioral Secrets of Iconic Brands
Mentioned by
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Kurt Nelson
as a great book with insights into behavioral science behind 17 successful brands.
The Secret Psychology Behind 17 Iconic Brands | Richard Shotton
Mentioned as the upcoming book written by the hosts of the podcast, focusing on behavioral science principles used by successful brands.
Hacking the Human Mind - Book Preview: Häagen-Dazs
Mentioned by
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Michael Aaron Flicker
as a book he and Richard Shott have been working on for two years.
Interview: Uri Gneezy, author of Mixed Signals, on why misaligned incentives backfire
Mentioned by
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Melina Palmer
as the topic of the next episode, discussing the book with Richard Schotton and Michael Aaron Flicker.
536. Unlocking Consumer Choices: The Power of Behavioral Science in Marketing

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