#2670
Mentioned in 29 episodes
StoryBrand
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Book •
En "StoryBrand", Donald Miller presenta un marco para comunicar de manera efectiva el valor de una marca a través de la narración de historias.
El libro se centra en la creación de un mensaje claro y conciso que resuene con el público objetivo, utilizando un modelo de narrativa que involucra al cliente como protagonista de su propia historia.
Miller ofrece herramientas y estrategias para construir una marca que conecte emocionalmente con los clientes, generando confianza y lealtad.
La obra destaca la importancia de la claridad, la simplicidad y la conexión emocional en la comunicación de marca.
Su enfoque práctico y orientado a resultados lo convierte en una lectura valiosa para profesionales del marketing.
El libro se centra en la creación de un mensaje claro y conciso que resuene con el público objetivo, utilizando un modelo de narrativa que involucra al cliente como protagonista de su propia historia.
Miller ofrece herramientas y estrategias para construir una marca que conecte emocionalmente con los clientes, generando confianza y lealtad.
La obra destaca la importancia de la claridad, la simplicidad y la conexión emocional en la comunicación de marca.
Su enfoque práctico y orientado a resultados lo convierte en una lectura valiosa para profesionales del marketing.
Mentioned by
Mentioned in 29 episodes
Mentioned by 
Pat Flynn , used by Donald Miller as a lead generation tool for StoryBrand certification.
Pat Flynn , used by Donald Miller as a lead generation tool for StoryBrand certification.
172 snips
SPI 873: The Creator Business Model Secret Nobody Tells You
Mentioned by Donald Miller in the podcast outro as a book he wrote.
133 snips
How I Use Loom + Ai To Automate Everything I Do - Steph Smith
Recommended by Ryan Redding as a guide to understanding customer psychology and storytelling in marketing.
105 snips
Navigating the Digital Marketing Landscape with Kick Charge Creative
Mentioned by Donald Miller in the episode description as a book about storytelling and business growth.
61 snips
“Founder Mode” - A Summary Of Paul Graham’s Viral Essay
Mentioned by 
Kieran Flanagan as a book written by Donald Miller, focusing on storytelling and business growth.
Kieran Flanagan as a book written by Donald Miller, focusing on storytelling and business growth.20 snips
$500M Founder Shares Unorthodox Growth Tactics (That Worked!)
Mentioned by 
Chris Do as the author of a controversial post stating branding is unnecessary below $50 million in revenue.
Chris Do as the author of a controversial post stating branding is unnecessary below $50 million in revenue.
11 snips
061 - Marketing vs. Branding — with Fabian Geyrhalter
Mentioned by Braydon as a book containing the SB7 framework for brand storytelling.
Ep 478: How AI is Transforming Creative Strategy: CRO, Ads & Brand Storytelling | AKNF
Mentioned as the book Don Miller rewrote with new stories for StoryBrand 2.0.
#188: Our Final Episode of Marketing Made Simple—A Celebration of Gratitude and Growth
Recommended by Kendra as a great book for learning more about storytelling.
How To Make Your Website Clearly Speak To Your Niche (Taylen Sather)
