

#1527
Mentioned in 32 episodes
The mom test
How to talk to customers and learn if your business is a good idea when everyone is lying to you
Book • 2014
This book emphasizes the importance of asking the right questions to customers to gather genuine data and avoid wasting resources.
It advises entrepreneurs to focus on understanding customers' problems and current solutions rather than pitching their own ideas.
The book provides practical advice on how to conduct effective customer conversations, avoid biased feedback, and transition into sales.
It is widely recommended for entrepreneurs seeking product market fit and is used in various educational and entrepreneurial programs.
It advises entrepreneurs to focus on understanding customers' problems and current solutions rather than pitching their own ideas.
The book provides practical advice on how to conduct effective customer conversations, avoid biased feedback, and transition into sales.
It is widely recommended for entrepreneurs seeking product market fit and is used in various educational and entrepreneurial programs.
Mentioned by





















Mentioned in 32 episodes
Mentioned by Courtland in relation to his book "The Mom Test", which focuses on customer feedback and product development.

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Mentioned by
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Shaan Puri as a book that helps in understanding customer conversations and problem interviews.


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Mentioned by Farhan Quasem as a practical guide for product leaders on conducting effective customer interviews.

14 snips
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Mentioned by
Matthew Burris when explaining the difference between data and insight in market validation.


12 snips
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