

#504
Mentioned in 35 episodes
The mom test
How to talk to customers and learn if your business is a good idea when everyone is lying to you
Book • 2014
This book emphasizes the importance of asking the right questions to customers to gather genuine data and avoid wasting resources.
It advises entrepreneurs to focus on understanding customers' problems and current solutions rather than pitching their own ideas.
The book provides practical advice on how to conduct effective customer conversations, avoid biased feedback, and transition into sales.
It is widely recommended for entrepreneurs seeking product market fit and is used in various educational and entrepreneurial programs.
It advises entrepreneurs to focus on understanding customers' problems and current solutions rather than pitching their own ideas.
The book provides practical advice on how to conduct effective customer conversations, avoid biased feedback, and transition into sales.
It is widely recommended for entrepreneurs seeking product market fit and is used in various educational and entrepreneurial programs.
Mentioned by





















Mentioned in 35 episodes
Mentioned by 

as a helpful resource for conducting effective customer interviews.


Shaan Puri

594 snips
I failed 22 times... then I built a $2.5B Company | Christina Cacioppo from Vanta
Mentioned by ![undefined]()

in relation to his book "The Mom Test", which focuses on customer feedback and product development.

Courtland

432 snips
#267 – The Path to $3M in 3 Years as a Solopreneur with Justin Welsh
Mentioned by 

as a book that helped David Park in customer calls and understanding pain points.


Shaan Puri

318 snips
3 Niche Business Ideas We Thought Would Fail… But Actually Crushed It
Mentioned by ![undefined]()

as one of the best books about product development.

Rob Walling

83 snips
Episode 768 | Reacting to Controversial Startup Advice
Mentioned by 

as the creator of the tool HelpThisBook.com, used for gathering feedback on his book.


Louis Grenier

67 snips
Louis Grenier’s Extremely Uncensored Take on Marketing
Recommended by ![undefined]()

as a helpful guide for understanding customer problems.

Rodney Evans

66 snips
Depthfinding: Twilight Zone - Where Work Happens
Recommended by ![undefined]()

for guidance on validating feature ideas through customer interactions.

Arvid Kahl

61 snips
373: Delete Your Backlog
Empfohlen von Sumit als Buch für Gründer.

46 snips
🤯 Diese Tools nutze ich täglich für mein Business - Marketing, Entwicklung, Backoffice... | Folge 54
Mentioned by 

, referencing a central principle of customer feedback.


Shaan Puri

31 snips
5 Questions that Will Change Your Life
Recommended by 

as the best book he’s ever read on customer interviews.


Shaan Puri

30 snips
#54 - Atrium Closing Down, B2B Gifting & Curly Girl Hair
Recommended by 

for learning how to effectively gather customer feedback.


Nicolas Cole

29 snips
Watch Me Build A $100k-Mo Community From Scratch
Mentioned by 

as a book that helps in understanding customer conversations and problem interviews.


Shaan Puri

26 snips
One Question Friday: What Does It Mean To "Test Your Business Ideas"?
Mentioned by ![undefined]()

when discussing the importance of validating ideas.

Aidan McCullen

23 snips
Aidan McCullen - The True Origin of The Innovation Show
Recommended by ![undefined]()

as a guide to understanding how to build and maintain SaaS products effectively.

Austin Story

21 snips
Austin Story: Making Software Easier to Change, Remove, and Evolve
Mentioned by 

as a guide on how to ask effective questions during customer discovery.


Sam Parr

18 snips
One Question Friday: What Questions Do You Ask Your Customers When Starting A Business?
Mentionné par ![undefined]()

comme une ressource utile pour obtenir des feedbacks utilisateurs.

Matthieu Rouif

16 snips
#325 - Matthieu Rouif - PhotoRoom - Comprendre la puissance de l'IA générative avec l'appli aux 40M d'utilisateurs en 3 ans
Recommended by 

as a guide on how to properly conduct user research.


Lenny Rachitsky

15 snips
20 Product: Lenny Rachitsky on The 3 Key Roles of the Product Manager, 5 Skills All The Best PMs Have, When To Hire Your First PM, How to Structure the Hiring Process for PMs & What Leaders Can Do to Make Their PMs Successful
Recommended by ![undefined]()

as one of his favorite books to decode customer issues.

Chris Erler

15 snips
#148: These Bootstrappers Sold Modern Digital LeadGen to Conservative German Businesses - Chris Erler
Mentioned by ![undefined]()

as a practical guide for product leaders on conducting effective customer interviews.

Farhan Quasem

14 snips
E52 Farhan Quasem: Leveraging Community To Create Effective Learning Experiences
Mentioned by 

when explaining the difference between data and insight in market validation.


Matthew Burris

12 snips
Ep#24: Why Venture Studios Are the Future of Startups - Matthew Burris