
Topline
The #1 podcast for founders, operators, and investors in B2B tech. Tune in every week to hear Sam Jacobs, AJ Bruno and Asad Zaman discuss and debate the trends, news, and developments impacting the B2B tech world. Enjoy the hot takes, strong opinions, and dry humor.
Latest episodes

Feb 29, 2024 • 15min
TOPLINE HOTLINE: How do I pick the right lead qualification methodology?
In this mini-episode, Sam, AJ, and Asad discuss selecting the right lead qualification methodology and explore the challenges in using the BANT methodology for qualifying SMBs. Enjoy the mini-episode? Check out Topline.

12 snips
Feb 25, 2024 • 1h 9min
E45: Crossbeam CEO Bob Moore on Leveraging Partnerships to Grow Your Business
Explore the world of partnerships and ecosystem-led growth with Bob Moore, CEO of Crossbeam. Learn about leveraging partnerships for business growth, navigating outbound partnerships, and the evolving landscape of tech partnerships. The episode also touches on market dynamics, team appreciation, and a diverse range of entertainment and business topics.

Feb 22, 2024 • 13min
TOPLINE HOTLINE: Should I stay or should I go?
In this week’s Topline Hotline, our hosts discuss a question from the Pavilion Slack surrounding whether a CRO at a Series A company should stay or go, given the challenges and uncertainties they are facing. Enjoying the mini-episode? Check out Topline.

6 snips
Feb 18, 2024 • 53min
E44: The 2024 M&A Landscape and How to Attract Acquisition Interest
Delving into the M&A landscape of 2024, analyzing how economic trends impact IPOs. Tips on attracting acquisition interest are shared. The episode concludes with discussions on macro-news and streamlining SaaS metrics.

Feb 15, 2024 • 11min
TOPLINE HOTLINE: How to get feedback as an executive
In this mini-episode, Sam, AJ, and Asad discuss getting executive feedback. They explore the benefits and challenges of getting feedback as an executive in both large and small companies.

Feb 11, 2024 • 53min
E43: Recap of Pavilion's CEO Summit
The hosts recap Pavilion's CEO Summit, discussing macroeconomic improvements, recent tech layoffs, and CEOs prioritizing profitability. They also reflect on challenges of scaling a company, career choices, and upcoming CMO summit and member hub launch.

Feb 8, 2024 • 14min
TOPLINE HOTLINE: So, what’s the deal with variable comp plans?
For this week’s mini-episode, our hosts discuss a question from the Pavilion CRO Slack channel around the fairness and effectiveness of variable compensation plans for Chief Revenue Officers.

Feb 4, 2024 • 1h 6min
E42: Carta’s Peter Walker on Fundraising, Valuations, and Shutdowns
Peter Walker, Head of Insights at Carta, discusses fundraising challenges, economic rate cuts, and the importance of equity for employees. They explore 'must-have' products, hiring talent, and the need for more new consumers. The podcast concludes with book recommendations and gratitude.

Feb 1, 2024 • 14min
Topline Hotline: Where should account managers sit within the organization?
In this episode of Topline Hotline, our hosts tackle a burning question from Pavilion’s Slack community: where should account managers sit within the organization? Should they report to the new business leader? Or to the customer success leader?

Jan 28, 2024 • 1h 5min
E41: Unicorn Companies, Venture Capital Landscape, and Executive Hiring Insights
Diving into the late-stage tech market, this podcast discusses trends in unicorn companies and venture capital, while emphasizing the importance of profitability. The hosts also explore the concept of 'stage appropriateness' in executive hiring and share insights on effectively communicating company valuation and equity to employees. Stories about unconventional board meetings, personal experiences with poker, and discussions on exit strategies add entertainment and variety to the episode.
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.