

Waves Business Coaching
Jacob Karnes
Welcome to the Waves Business Coaching podcast, where we help you build your dream business so that you can have more freedom. Waves Business Coaching is hosted by Jacob Karnes, the owner of Waves Business Coaching and best-selling author of Master Your First Job. You'll hear from Jacob and other subject-matter experts so that you can create the dream business you need to get the freedom you desire. Visit our websites: WavesBusinessCoaching.com MasterYourFirstJob.com
Episodes
Mentioned books

Aug 12, 2025 • 42min
51. Building Legendary Brands with Scott Wozniak
Scott Wozniak, a leadership consultant and author of "Make Your Brand Legendary," shares his unique journey from theater to business. He emphasizes the importance of clarity in leadership and cultivating raving fans to drive brand success. Scott discusses how operational excellence and team health can transform customer experiences. Drawing on insights from his time at Chick-fil-A, he offers practical strategies for fostering trust and collaboration within teams, crucial for building iconic, customer-loving brands.

Jul 29, 2025 • 39min
50. Unlocking Radical Self Ownership with Mandy Keene
In this episode of the Waves Business Coaching Podcast, Jacob Karnes hosts Mandy Keene, a seasoned coach with 26 years of experience. They delve into the concept of radical self-ownership and the importance of self-awareness in personal and professional growth. Mandy shares her journey into coaching, the significance of personality assessments like DISC and Enneagram, and how vulnerability plays a crucial role in leadership. The conversation emphasizes the need for curiosity and understanding one's blind spots to foster better relationships and success in business.More on Mandy: https://understand.meGet Jacob’s Book for Free: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Mandy Keene02:23 Mandy's Journey into Coaching05:51 The Power of Assessments in Coaching06:52 First Job Experience and Early Lessons08:38 Understanding Personality Assessments13:34 Radical Self Ownership and Its Importance17:06 Embracing Vulnerability and Self-Ownership20:00 The Shadow Side of High Achievers24:11 Facing Blind Spots and Personal Growth28:33 The Power of Curiosity in Business34:06 Understanding Imposter Syndrome36:48 Final Thoughts on Curiosity and Self-Compassion

Jul 15, 2025 • 31min
49. The 5 Daily Habits That Grow You and Your Business with John Meyer
In this episode of the Waves Business Coaching Podcast, Jacob Karnes interviews John T. Meyer, a former agency CEO turned business coach. They discuss the challenges of entrepreneurship, particularly the risk of burnout for creatives transitioning to solopreneurship. John shares his journey from running a successful agency to coaching others, emphasizing the importance of building a routine, understanding business growth through a three-legged stool model, and the necessity of creating content for sales. He also introduces five daily non-negotiables for solopreneurs and the solopreneur scorecard to track business metrics, ultimately encouraging collaboration and networking among entrepreneurs.Get Jacob’s Book for Free: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.com00:00 John T. Meyer: From South Dakota to CEO04:12 The Journey of Entrepreneurship and Creative Agency Success07:04 Navigating Burnout: The Solopreneur's Challenge10:06 Sales Strategies for Creative Entrepreneurs13:00 Building a Sustainable Business: The Three-Legged Stool15:48 Daily Non-Negotiables for Success18:44 Connecting and Engaging: The Power of Content Creation21:33 The Solopreneur Scorecard: Metrics for Growth24:29 Leading Yourself and Your Business27:20 Finding Balance: The Importance of Routine30:06 Conclusion and Resources for Aspiring Entrepreneurs

Jul 1, 2025 • 33min
48. The Importance of Personal Values in Business with Andrew Anderson
In this episode of the Waves Business Coaching Podcast, Jacob Karnes interviews Andrew L. Anderson, author of 'Strength of the Oak, Strength of the Willow.' They discuss the complexities of coaching, the challenges clients face, and the importance of understanding personal values and goals. The conversation delves into the myth of work-life balance, the significance of being a present parent, and the journey to finding one's life mission. Andrew shares insights from his coaching experience and emphasizes the importance of serving others as a path to self-discovery.Get Andrew’s Book: https://www.andrewlanderson.com/book/Get Jacob’s Book for Free: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Andrew L. Anderson04:01 The Role of a Coach in Personal Development06:49 Understanding Common Client Issues09:19 Work-Life Balance: Myth or Reality?12:01 Defining What You Truly Want14:52 The Importance of Life Mission17:44 Live Coaching Session: Becoming a Present Dad23:00 Serving Others as a Path to Clarity28:35 Conclusion and Resources

Jun 17, 2025 • 38min
47. Why Community Is the Shortcut to Business Growth with Dustin Riechmann
Dustin Riechmann, an entrepreneur and marketing consultant, emphasizes the transformative power of community for business growth. He shares his journey from engineering to entrepreneurship and highlights the loneliness often faced by leaders. The discussion explores how to nurture communities, drawing inspiration from historical models like the Jesus model. Dustin provides practical tips for connecting with local groups and underscores the mental health benefits of networking, advocating that a strong community can enhance both personal and professional development.

Jun 3, 2025 • 33min
46. Crafting the Perfect One-Liner with Danielle Bornowski
Jacob Karnes hosts a live workshop with marketing strategist Danielle Bornowski, focusing on the importance of crafting effective one-liners for businesses. The conversation explores the formula for creating compelling one-liners, the significance of aligning problems with solutions, and the process of refining these statements to engage potential clients. Throughout the workshop, listeners gain insights into the art of storytelling in marketing and the necessity of making the message about the audience rather than the business itself.Supercharge Your Business with Glowing Reviews: https://dqbstrategies.marketing/reviewsGet Jacob’s Book: https://www.masteryourfirstjob.comVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Marketing Strategies04:14 The Importance of One-Liners07:07 Crafting Your One-Liner09:51 Understanding the Problem12:27 Aligning Solutions with Problems15:22 Testing and Iterating Your One-Liner17:50 Finalizing Your One-Liner20:28 Takeaways and Conclusion

May 20, 2025 • 37min
45. How to Keep Customers Coming Back with Just 3 Emails a Week with Zack Zeller
Jacob Karnes and Zack Zeller discuss the untapped potential of email lists for small businesses, particularly in the restaurant industry. Zack shares his journey into marketing, the importance of creating engaging content, and how to leverage community ties to enhance customer relationships. The conversation emphasizes the need for consistent communication, overcoming perfectionism in marketing, and utilizing automation to streamline email campaigns. Listeners are encouraged to focus on actionable strategies that can lead to increased customer retention and business growth.Get Zack’s Email Resource: https://fixyourlist.comGet Jacob’s Book: https://www.masteryourfirstjob.comVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Zack's Journey into Marketing04:30 The Untapped Gold Mine of Email Marketing07:27 Overcoming Email Marketing Fears10:09 Driving Foot Traffic with Targeted Emails12:51 Community Engagement through Email15:38 Starting Small with Email Marketing18:34 Leveraging Automation in Email Marketing21:13 Maximizing Customer Engagement23:57 Key Takeaways for Small Business Owners35:31 Maximizing Restaurant Profitability through Automation36:33 Creating a Profitable Email Strategy

May 6, 2025 • 28min
44. Mastering Time Management with Nathan Murith
In this episode, Jacob Karnes interviews Nathan Murith, a technology executive and real estate investor, about balancing family life with professional responsibilities. Nathan shares his insights on time management, the importance of clarity in personal goals, and strategies for being present with family. He emphasizes the significance of saying no to maintain focus on what truly matters and discusses how automation can streamline daily tasks. The conversation highlights the value of intentionality in both personal and professional life, providing listeners with practical tips for achieving a better work-life balance.Connect and learn how we automated a $5k/month rental portfolio: murith.comGet Jacob’s Book for FREE: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Nathan Murith's Journey04:13 Balancing Family and Professional Life07:07 The Importance of Clarity and Purpose09:35 Time Management Strategies12:22 The Value of Being Present15:25 Automating Life and Work18:05 Creating Strong Family Connections20:53 Final Thoughts and Key Takeaways

Apr 22, 2025 • 44min
43. How Podcasts Are Changing Media and Business with Hector Santiesteban
Jacob Karnes speaks with Hector Santiesteban, owner of Amplafy Media, about the transformative power of podcasting in the business landscape. They discuss how podcasts can build trust and authority, the rise of executive podcasts, and the importance of consistency in content creation. Hector shares insights on overcoming barriers to entry in podcasting and how it can serve as a platform for thought leadership. The conversation also touches on the relevance of long-form content in today's media landscape and the societal impact of podcasts as a medium.Get Free Podcast Resources: https://beacons.ai/hector_podcastGet Jacob’s Book For Free: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Hector Santiesteban and His Journey04:35 The Evolution of Podcasting and Its Impact07:14 The Role of Podcasts in Modern Media10:22 The Surge of Executive Podcasts13:07 Long-Form Content vs. Short-Form Content15:54 Benefits of Podcasting for Business Leaders18:45 What Makes a Podcast Successful?23:00 Understanding Podcast Appeal27:24 The Importance of Consistency in Podcasting34:25 Building Thought Leadership Through Podcasting37:34 Starting a Podcast on a Budget40:20 The Future of Podcasting as a Revolutionary Medium

Apr 8, 2025 • 39min
42. The Digital Marketing Playbook for Small Business Owner with Brien Gearin
In this episode, Jacob Karnes speaks with Brien Gearin about the intersection of business, family life, and digital marketing. Brien shares his journey from a young entrepreneur to running a successful digital marketing firm, Ricochet Digital Marketing. They discuss the importance of patience and confidence in both parenting and business, the challenges of sales, and the power of digital marketing tools like Google Business Profiles and email marketing. The conversation emphasizes the need for small businesses to optimize their online presence and maintain customer relationships through effective communication.Ricochet Digital Marketing: https://ricochetdm.comConnect with Brien on Linked In: https://www.linkedin.com/in/brien-gearin/Get Jacob’s Book for Free: https://www.masteryourfirstjob.com/freeVisit Our Website: https://wavesbusinesscoaching.comConnect with Jacob on Linked In: https://www.linkedin.com/in/jacobkarnes/Subscribe to the Waves Business Coaching Podcast:YouTube: https://www.youtube.com/@wavesbusinesscoachingSpotify: https://open.spotify.com/show/3pbBD2zFZKsq588qJOh9QWApple Podcasts: https://podcasts.apple.com/us/podcast/waves-business-coaching/id1714852483Visit our Website: https://wavesbusinesscoaching.comChapters00:00 Introduction to Brien Gearin's Journey04:39 The Evolution of Ricochet Digital Marketing07:33 Overcoming Early Challenges in Business10:26 Building Confidence in Sales13:09 Insights on Paid Advertising16:05 Maximizing Google Business Profile for Local Businesses22:18 The Importance of Visual Representation in Business24:21 Harnessing the Power of Email Marketing32:02 Lessons from Fatherhood: Patience and Confidence36:32 Key Takeaways and Final Thoughts