The Edward Show

Get ready for some laughs and inspiration! Discover three accidental successes that turned into profitable ventures. Learn how dealing with online criticism can actually open doors. Hear about unexpected wins from SEO and the power of persistence. It’s a reminder that no entrepreneur is truly lost; persistence leads to valuable breakthroughs. Enjoy anecdotes that prove sticking with your passions can turn failures into successes!

E654: Breaking down Shoott’s programmatic SEO (pSEO) pages which rank #1 for keywords like “photo shoot NYC” or “photo shoot Los Angeles.” Explaining all the elements on their repeatable, templatised pages, and how they’re getting these results (these pages make them a lot of money). Then we look at what they can do better. Everything is shared in a way for you to reproduce with your own company and niche. Anybody can do programmatic SEO! 🎧 Hear the Shoott founders yourself: https://youtu.be/MNHCwj5O4HI 💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/ 00:00 Introduction 00:16 Explaining Programmatic SEO 00:34 Shoott’s Success with Programmatic SEO 01:02 Detailed Breakdown of Shoott’s SEO Pages 04:31 SEO Authority and Link Building Strategies 08:32 Getting Better Results 11:41 Conclusion and Final Thoughts The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/ #programmaticseo #pseo #searchengineoptimization #seohacks

E653: Google doesn’t just want to show one source or content type for a brand name or brand review. It wants dozens. It wants different websites, different media (videos, images, text)… and this can actually be exploited. This is how to boost sales using Google’s love for variety in its results. 💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/ 00:00 Google's Focus on Variety in Search Results 00:50 Importance of Public Relations and Social Proof 02:25 Testimonials and Reviews 04:43 Podcasts for Brand Visibility 05:56 Building Links and Media Placements 09:04 Launch Platforms and Directories 11:21 Wrapping The Edward Show. Your daily digital marketing podcast: https://edwardsturm.com/the-edward-show/ #linkbuilding #digitalmarketing #seohacks #ecommerce

Discover three simple changes to boost your website's revenue today. Adding a phone number to purchase areas can enhance trust and encourage conversions. Learn how analyzing user behavior data can unlock insights for better engagement, with a case study showcasing success. Finally, incorporating 'TLDR' summaries can capture visitors' attention and streamline their decision-making process. Tune in for actionable tips that can elevate your online sales!

Jennifer Tsay and Jennifer Yeh, co-founders of Shoott, share their journey from startup struggles to hitting $10 million in annual revenue. They discuss the challenges posed by iOS 14.5 that skyrocketed their ad costs and how they pivoted to master SEO and diversified marketing strategies. Their innovative approach to democratizing professional photography and supporting gig photographers is inspiring. They also emphasize the importance of AI, referral programs, and financial guidance in scaling their business. Get ready for a deep dive into entrepreneurial resilience!

Discover how a language-learning app crafted a viral TikTok strategy, roasting Duolingo to amass 60 million views across 27 accounts. The podcast reveals the secrets behind creating compelling content that leverages competitors' weaknesses while maximizing viewer engagement. It also explores the importance of social proof and scaling successful formats, alongside insights on SEO and competitor targeting. Tune in for fascinating examples of effective marketing and the innovative ways brands can connect with audiences!

The podcast ignites a fiery debate on using mass AI-generated content for SEO. Listeners hear a roundup of community reactions, featuring diverse viewpoints on ethics and risks. There’s a deep dive into Google's stance, highlighting the potential pitfalls of AI content. A case study reveals real-world implications for established sites. The speaker offers insightful advice on safe AI usage for SEO and discusses alternative strategies like parasite SEO. It's a captivating exploration of technology and search optimization.

Public relations may be dismissed by some, but its power in shaping perceptions is undeniable. Discover how reviews crafted by PR pros can sway customer decisions. Dive into tactics for boosting credibility on a budget, including harnessing micro-influencers and using aliases. Learn the art of media manipulation to enhance your brand's image and drive conversions, all while avoiding common pitfalls. This journey reveals the unexpected benefits of strategic PR for any entrepreneur!

Discover the secrets behind turning viral content into a profitable app. Learn innovative marketing strategies that harness TikTok and Instagram Reels for app promotion. Delve into the importance of SEO and attribution methods that track your success. Hear personal experiences that illustrate how to create engaging, trending content that boosts installations and revenue. Uncover the tools needed to achieve consistent monthly recurring revenue and position your product for growth!

An SEO consultant reveals how a page with only 300 clicks can yield $4,000 in profit monthly. Focusing on high-intent keywords, he illustrates the impact of strategic SEO and targeted landing pages. The discussion emphasizes the importance of understanding market needs and filling gaps to drive revenue rather than just traffic. Practical applications for achieving SEO success are highlighted, along with tips on building topical authority and leveraging low-competition keywords to boost e-commerce profits.