Need more qualified leads from your video content? Wondering how to create YouTube videos that people want to watch and that help sell your business? To discover how to use YouTube videos to generate organic leads, I interview Marley Jaxx.  Guest: Marley Jaxx | Show Notes: socialmediaexaminer.com/542  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want your content to rank higher in search? Looking for a proven strategy to follow? To discover how to improve your Google search rank, I interview Jeff Oxford.  Guest: Jeff Oxford | Show Notes: socialmediaexaminer.com/541  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Want more prospects and customers from Instagram? Looking for a strategy to follow? To discover how to use Instagram DM automation for more leads and sales, I interview Natasha Takahashi Willis.  Guest: Natasha Takahashi Willis | Show Notes: socialmediaexaminer.com/540  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Wondering how to easily write marketing content? Looking for a step-by-step model? To discover how to create written content that helps businesses, I interview Ann Handley.  Guest: Ann Handley | Show Notes: socialmediaexaminer.com/539  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Need to diversify your online advertising? Wondering how to leverage Google's entire ecosystem to reach more people? To discover how to get started with the Google Performance Max ads solution, I interview Brett Curry.  Guest: Brett Curry | Show Notes: socialmediaexaminer.com/538  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marketing analytics expert Dana DiTomaso discusses transitioning to Google Analytics 4, the necessity of migrating from Universal Analytics, differences in engagement metrics, custom tags and audiences for marketing strategies, and the importance of tracking audience engagement and content consumption metrics.

Instagram expert, Millie Adrian, shares tips on auditing your Instagram strategy, including analyzing and testing your approach. Outdated strategies like follow/unfollow, engagement groups, and untargeted engagement are discussed. Learn how to measure conversion rates and increase growth, optimize your bio, use Instagram Reels to reach new audiences, automate DMs, and create engaging carousels and captions.

Wondering how to become the top-of-mind provider in your industry? Looking for a plan to develop extreme influence via social media? To discover a three-step process for building a strong personal brand that gets you noticed by the right audience, I interview Phil Pallen.  Guest: Phil Pallen | Show Notes: socialmediaexaminer.com/535   Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Content marketing expert Melanie Deziel shares strategies for building trust through storytelling, customer testimonials, and educational content. The podcast discusses the importance of proving credibility, leveraging narratives to showcase values, and earning trust through expertise and testimonials.

Wondering how to produce effective video content for Instagram, TikTok, YouTube, and beyond? Looking for a better plan? To discover how to create a video content strategy to serve marketing goal., I interview Saj Adibs.  Guest: Saj Adibs | Show Notes: socialmediaexaminer.com/533  Review our show on Apple Podcasts.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.