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Social Media Marketing Podcast
Lead Generation Funnel Strategy: From Idea to Execution
Feb 29, 2024
Explore the journey from idea to execution in lead gen funnel strategy with expert Alisha Conlin-Hurd. Discover insights on building high-quality funnels, understanding target market psychology, utilizing surveys for feedback, engaging respondents, crafting compelling offers, and enhancing lead generation through social media connections.
45:59
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Quick takeaways
- Clearly name lead gen offer with tangible benefits to prompt action.
- Tailor marketing to target market psychology for personalized and engaging messages.
Deep dives
Creating High-Quality Offers for Lead Generation
When crafting lead generation offers, it's crucial to name the offer clearly, detailing the value that recipients will receive. This establishes the tangible benefits they can expect, prompting them to take action. Including specific bullets outlining what they will discover during the process can further entice potential leads to engage. Finally, adding testimonials and friction-removing elements below the call to action can boost conversions on the landing page.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode