Marketing Made Simple
StoryBrand.com
Hello Hero Makers! For new marketing content from StoryBrand, check out the StoryBrand Podcast at https://podcasts.apple.com/us/podcast/the-storybrand-podcast/id1092751338
Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business.
Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
Each week on the StoryBrand Podcast host Donald Miller, bestselling author of the book "Building A StoryBrand", shares strategies for creating marketing and messaging that make you stand out, connect with customers, and actually grow your business.
Get the tools you need to create clear and effective messaging that grows your business at StoryBrand.com.
Episodes
Mentioned books
May 22, 2024 • 29min
#157: How to Turn Sales Team Feedback into Marketing Gold
Discover the importance of bridging the gap between sales and marketing teams to enhance marketing strategies and drive revenue. Learn how to effectively communicate feedback from sales to improve marketing efforts. Explore the benefits of collaboration and alignment between sales and marketing for successful business growth.
May 15, 2024 • 28min
#156: How to Convert Customers Stuck On the Fence
Discover how to create a sense of urgency in marketing to convert procrastinating customers into action takers. Learn about harnessing the power of deadlines, effective B2C marketing strategies, launching a new business with direct response marketing, and creating urgency in sales emails.
May 8, 2024 • 30min
#155: Trying to Go Viral? Consistent Marketing is a Smarter Long-Term Strategy (And Here's Why)
Learn why chasing viral success can lead to disappointment in marketing. Consistent effort and strategic planning are key for lasting results. Discover the power of small tweaks and reliable marketing practices for sustainable growth.
6 snips
May 1, 2024 • 37min
#154: Why Your Brand Story Should Be Less About You And More About Your Customer
Learn why your brand story should focus on the customer, not you. Discover the importance of empathy and authority in building trust. Explore how to align personal branding with the story brand framework for a standout identity. Empathize with customers to build trust and influence decision-making in marketing strategy.
7 snips
Apr 24, 2024 • 33min
#153: What's More Important in Your Website: Substance or Style?
Discover why substance is more important than style on websites, as discussed by marketing experts. Learn about the power of storytelling in marketing strategy and the significance of intentionality in crafting clear messaging. Tune in to gain insights from a seasoned marketer and understand the shift towards prioritizing narrative over design for business success.
13 snips
Apr 17, 2024 • 31min
#152: How to Win Attention in a Distracted World
Explore how to win attention in a distracted world through emotionally resonant marketing messages, creating value, and embracing humanity in marketing communication. Special guest Daniel Bussius shares a truth from his 25+ years of experience in digital marketing.
11 snips
Apr 10, 2024 • 32min
#151: How to Keep (and Captivate) the Attention of Prospective Customers
Learn how to maintain the attention of potential customers and turn them into loyal buyers with practical tips from a seasoned marketing expert. Discover the power of lead generation, providing value upfront, and using SMS marketing for car wash businesses. Get insights on retaining customer attention with valuable content and driving business growth through lead generation and customer nurturing.
Apr 3, 2024 • 30min
#150: The Resource-Wasting Pitfalls of Hasty Marketing and How to Avoid Them
Avoid wasting time and money in marketing by creating a solid strategy first. Learn how to clarify your message, identify your target audience, and set achievable goals. Hear from a marketing expert about the importance of planning before diving into tactics.
Mar 27, 2024 • 24min
#149: Get Win-Win Secrets from the Top Marketing Pros
Experienced marketing pros share valuable lessons for beginners and seasoned marketers alike, emphasizing the importance of simplicity, clear messaging, and the StoryBrand framework. Get insights on crafting effective marketing messages, using constraints creatively, and simplifying marketing for success.
Mar 20, 2024 • 23min
#148: The Power of a One-Liner to Unite Your Team and Transform Your Marketing
Learn how to create a powerful one-liner to align your team and transform your marketing. Discover the impact of clear messaging, crafting a persuasive one-liner, and the significance of team alignment for effective communication. Explore practical tips for streamlining your team's core message and making a bigger impact in your business.
