Discover how marketers can navigate the use of AI in a way that maintains genuine human connection. Learn from valuable insights shared at the INBOUND 2023 conference. Understand the limitations of AI and the importance of human storytelling. Explore the potential of AI in content creation and the significance of quality control. Hear personal experiences of marketers who have found success with AI tools and how to experiment creatively with chat GPT.

Donald Miller, CEO of StoryBrand and Business Made Simple, joins the podcast to talk about turning your website into a sales machine. They discuss the importance of clear messaging, addressing pain points, and communicating value proposition. Learn how to create a website that tells a story and generates leads to increase sales for your business.

Discover how to boost your local business's visibility in search results with smart SEO tricks. Learn the importance of local SEO and effective strategies for ranking higher. Find out how to generate more positive reviews and optimize your website for maximum online visitors.

Discover the secrets of finding and working with influencers to grow your brand authentically. Learn how to reach out, build real relationships, and measure the success of your collaborations. Find out how the right influencers can take your brand to the next level!

For many businesses, the last quarter is where the *real* challenge begins. They're rushing to hit year-end targets, dealing with tight budgets, and planning for the next year – all while juggling holiday season challenges. So what’s the best way to hit your Q4 goals without adding more work to your plate?   Today, join J.J. and April as they chat with Matt Banker, an experienced StoryBrand Certified Guide. Matt reveals the hidden opportunities within your existing customer base and provides a clear plan to use them to your advantage. You’ll also discover the key question that can open up paths to major business growth. Listen in and learn how to turn your current clients into your biggest asset for Q4 so you can end the year with a bang!   Contact StoryBrand Certified Guide Matt Banker directly at MarketingMadeSimple.com/MattBanker.   --   HELP US DELIVER EVEN MORE VALUE EACH WEEK BY COMPLETING OUR HERO MAKER SURVEY: StoryBrand.com/Survey   HIRE A STORYBRAND CERTIFIED GUIDE TO HELP CREATE THE MARKETING AND MESSAGING YOUR BUSINESS NEEDS TO GROW: MarketingMadeSimple.com   START CLARIFYING YOUR MARKETING NOW AND CREATE YOUR FREE BRANDSCRIPT: Storybrand.com/sb7   STORYBRAND INSTAGRAM: instagram.com/StoryBrand

Tyler Pigott, a StoryBrand Certified Guide and the brain behind Lone Fir Creative, explores the art and science of building a referral-based business. Hear actionable insights on approaching potential clients, the power of simplicity in outreach, and the balance of new and old in business. Discover how to leverage your existing network to drive business growth and set the stage for a profitable future!

Marketers in 2023 face uncertainty due to the volatile economy and speculation about a recession. The podcast discusses how to navigate these challenges, innovate for existing customers, and repackage products to solve customer problems. Tips include creating new lead generators, exploring different niches, and making small changes in business strategy.

Learn how to write an effective sales email with real-life examples. The hosts facilitate a marketing consultation between a fitness company and a StoryBrand Certified Guide. They discuss the importance of understanding customer needs, articulating unique problems, and using proven language. The chapter also covers simplifying the website, focusing on a specific product, and writing a powerful sales email to grow the business.

Learn how to write effective sales emails that engage your audience and prompt them to take action without feeling manipulative. Discover the 8 things you need to include in your sales email to improve the customer's life. Gain tips on creating a sales letter and the importance of a brand script. Understand the power of a clear and consistent message in sales emails and how to connect with customers on a personal level.

Learn how to improve your newsletter strategy by creating nurture emails that add value to your audience. Get tips on booking vacations, planning group trips, and growing your business through email marketing. Discover the importance of nurture emails in building customer relationships.