Contractor Evolution

A significant turnover marks the beginning of a new era as the longtime host passes the torch. The discussion dives into the evolution of content marketing, emphasizing its impact on the contracting industry. Listeners can learn about building authentic connections with audiences and leveraging unique job site experiences for brand visibility. The importance of addressing buyer pain points is highlighted, alongside the ideal balance of valuable versus promotional content in marketing strategies. Reflecting on over 200 podcasts, the hosts express gratitude for their audience's support.

In this discussion, Matt Risinger, a prominent Austin contractor and founder of the Build Show Network, reveals effective strategies for financial management in construction. He shares how to master budgets and cash flow to avoid the pitfalls of speculative building. Risinger emphasizes the importance of industry benchmarks to remove guesswork in financial decisions. Listeners will gain insights on why his company never bids on work and how pre-construction processes can enhance profitability while fostering community and transparency in the industry.

Thomas Erikson, author of the bestselling book Surrounded By Idiots, shares insights on understanding personality through the DISC profiles. He argues that self-awareness is key to improving workplace interactions and leadership effectiveness. Erikson critiques the limitations of personality tests but emphasizes their value when applied thoughtfully. He discusses adapting leadership styles, overcoming unconscious biases, and the importance of honest communication for fostering team engagement. This conversation is packed with practical advice for leaders seeking to enhance their dynamics with others.

Explore the influential Skill/Will Matrix, a framework that helps leaders identify whether productivity issues stem from a lack of skill or motivation. Discover strategies to enhance team dynamics, fostering development and engagement. Learn how to effectively navigate conflicts to elevate team performance. Understand how categorizing team members empowers you to create a workplace where everyone thrives.

Ian Ouwerkerk, a leading coach at Breakthrough Academy, shares his insights on the Contractor Growth Method—a six-part system designed to elevate contracting businesses. He emphasizes strategic goal-setting and the necessity of robust financial controls for stability. Ian discusses the importance of effective hiring and training, alongside innovative marketing strategies to attract top talent. With an adaptable mindset, he highlights how continuous improvement and gamification can enhance performance and foster sustainable growth in the construction industry.

On May 6, attend our free web class to learn the proven hiring framework top contractors use to attract and retain A players during a labor shortage. Register here: https://trybta.com/CE-HIRING-M25Grab your FREE hiring resource bundle here: https://trybta.com/DL208 To learn more about Breakthrough Academy, click here: https://trybta.com/EP208In 2025, there is one issue contractors talk to me about more than any other:Hiring.Getting good people to agree to—and show up to—an interview suddenly seems impossible.You book five interviews and three no-show, one thinks they’re applying to be CEO and the other shows up drunk.After conducting over 2,400 interviews for trades positions myself, I know the struggle.That’s why I hosted a web class last month where I taught hundreds of contractors my system for attracting A-players and replacing time-wasters during the recruitment process.We decided to release it on the podcast as a BONUS episode so more contractors can benefit.Enjoy.Episode Highlights:Learn why creating a hiring funnel is just as important as creating a sales funnel.Understand how to write job ads that actually attract the people you WANT.Get the winning interview strategy Danny refined while interviewing over 2,400 people for trades positions.00:00-Intro08:15-What part of hiring frustrates you the most?09:28-Unpacking the hiring crisis15:00-The lost opportunity cost of not having a solid hiring system17:06-What a good hiring funnel looks like19:26-Hiring tool 1: Ideal Candidate Profile25:26-Hiring tool 2: Job Postings and Applicant Generation34:08-Hiring tool 3: Interview Setup Call42:52-Hiring tool 4: Behavioral Interviewing47:44-Recap50:57-Get more help systemizing your business59:37-Q&A

David Jenyns, author of SYSTEMology and an expert in streamlining business processes, shares invaluable insights on systemizing contracting businesses. He breaks down the stages of systemization and discusses prioritizing which systems to implement first. David emphasizes the importance of involving your team in this process and introduces the concept of a 'systems champion' to foster a culture of efficiency. The conversation also touches on the critical role of accurate estimating and how strong systems can significantly enhance operational performance.

Dive into the essentials of strategic planning and discover why the right environment is crucial for creativity and focus. The hosts emphasize balancing personal well-being with business growth, warning against hasty decisions. Learn how to set clear goals and metrics while fostering team collaboration. Highlights include the importance of proactive hiring and adapting plans amidst challenges. Enjoy insights on simplifying planning processes and achieving a shared vision for long-term success, all while navigating the ups and downs of entrepreneurship.

In this engaging discussion, Todd Herman, a peak performance coach for billionaires and elite athletes, dives into the transformative power of alter egos. He reveals how different versions of ourselves can enhance performance in various aspects of life. Todd shares insights on using alter egos to confront self-image challenges and boost confidence. The conversation also critiques the limitations of personality labels, encouraging a growth mindset. Tune in for practical tips that can revolutionize how you approach challenges and personal development!

Ryan Markewich, founder of Creative Roots Landscaping, leads a discussion with team members Jacob Markewich, Rik Van Espen, and Zac Neufield on the innovative practice of open book management. They share how transparency in financials boosts company culture and employee satisfaction. The team dives into the benefits of financial literacy, collaborative communication, and profit sharing, revealing how openness fosters accountability and enhances performance. They also challenge myths about employee engagement, highlighting how a supportive culture inspires a desire for personal growth.