Contractor Evolution

224. How To Lead WITHOUT Ego - Keith Mercurio

16 snips
Jul 2, 2025
In this engaging discussion, Keith Mercurio, CEO and founder of Ethical Influence Global, shares his journey from a plumber to an executive coach. He emphasizes the vital role of self-leadership in personal and professional growth. Listeners will discover how to show up without ego, the significance of genuine connections in leadership, and the importance of emotional awareness. Keith also reflects on how childhood experiences shape adult behavior, offering insights into embracing discomfort for growth.
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ANECDOTE

Keith's Unconventional Path

  • Keith Mercurio transitioned from plumber to executive coach and speaker, working with major clients like Service Titan.
  • He found his calling through training and coaching in the trades industry and public speaking.
INSIGHT

Leadership Rooted in Openness

  • Effective leaders stay open to coaching and maintain alignment with their values consistently.
  • Service Titan's leadership treats everyone equally and prioritizes customer success and long-term vision.
ADVICE

Choose Opt-In Coaching

  • Opt-in coaching works best because people must seek coaching to get real benefits.
  • Forcing coaching on someone who resists causes natural resistance and poor results.
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