The Land Investing Business Secrets

This episode is an absolute treasure trove of *deep* land investing knowledge and advice. Sumner Healy is nothing short of a legend and having him back on the show (third time is a charm!) to get into the nitty gritty of his business is a treat for all. If market selection is giving you trouble, you’re going to want to listen to this one twice. The process Sumner has built over the years to pick the right markets has yielded some epic results: - 79% increase in offer accuracy - 67% increase in ROAS (return on ad spend) - Reduced time on market from 90 days to low-*30s* - 8 hours a week saved by removing the manual aspect of market selection On top of a thorough, tactical breakdown of his process, Sumner also gives us the scoop on how he built his team and the lessons learned from scaling that team up *and* scaling it down. The days of spray-and-pray marketing are long gone and the age of the sniper is upon us – this episode will help you aim better. PLUS: [LIA Mastermind event announcement] Join Sumner and a *ton* of other investors in Vegas for two days of education, community and connection. IN THIS EPISODE: - Learn Sumner’s market selection process – in detail - Discover the importance of homogeneity when doing market research - Find out what a *micro*politan market is - Hear how one of his community members turned $7k in marketing into $220k in profit

1 to 2 hours of sleep a night, 100 hours a week at work and barely any time to see his wife. That was the life of a young healthcare exec – and while he was making a multiple six-figure salary, life itself was soul-crushing. Mason McDonald found his way out in the form of land investing, netting an absurd $115k on his first deal. In this episode, he takes us through the transition from corporate America to successful land investor with an emphasis on simply taking action. As he puts it, “If you have an idea, take action and then iterate from the action…you're never going to have perfection in this business and you don't need to because your competition is probably worse than you are” With a new career in land, he and his wife could take a 3-week vacation to Japan where he didn’t have to work at all. Not bad! IN THIS EPISODE: - Learn how Mason builds his most successful mailers - Understand the power of consistent follow-up with a marketing breakdown of a 40-50 touch deal that took over a year to close - Get delegating tips from a former healthcare CEO who was a pro at it

Former electrician Chris Johnsen shares his journey of going from no land background to averaging 40 deals a year through tenacity, action, and a great support network. Topics include starting manually, evolving tactics, hiring an acquisitions manager, scaling business through outsourcing, and strategies for beginners in the land business.

Learn how Chris and his team found success in equity funding and dispo in land investing, sharing tips on due diligence and underwriting. Discover the go-to tools for diligence, why most deals are rejected, and the process for assessing each deal. Explore valuable resources for land investors, including a dedicated Facebook group and Land Funding Dot Partners. Gain insights on building a successful land investing business and finding funders aligned with your needs.

What were you doing when you were 16 years old? Closing 6-figure land deals? Yea, neither were we! Cruise Lickerman is breaking the land investing mold though, entering the industry before he can even start an LLC on his own. Coming from a family of entrepreneurs, Cruise caught the bug early collaborating with his mom – also a real estate and land investor – on his first flip. Wanting to truly learn the ins and outs of the business rather than be told exactly what to do, he’s since gone out on his own to chart his course (with his family’s support). He takes us through the awkwardness of that initial deal to now optimizing his mailers with A/B testing and his plans to scale – while balancing schoolwork. Inspiring to say the least! Whether you’re a parent of a teen or just interested in getting started with land, there are takeaways for everyone in this episode. **IN THIS EPISODE LISTEN AND LEARN:** - How supportive parenting creates bigtime confidence - The importance of A/B testing to increase response rates - How to nurture the entrepreneurial spirit in your kids and yourself

Peter Nukasani, an expert in owner financing and wholesaling, shares how to create recurring income with owner financing, the ins and outs of wholesaling, and the importance of community in business growth. He also discusses leveraging TikTok for marketing, community building challenges, and travel hacks for affordable event attendance.

Ajay, a seasoned sales expert in land investing, shares his secrets on improving call answer rates and overcoming objections. He reveals key metrics, disqualifying leads, and breaking through common objections. Ajay discusses his journey from 23% to 45% call-answer rate and emphasizes mentorship and masterminds for success.

After doing 200+ land deals, Dan Haberkost knows what it takes to build campaigns that convert. Starting in real estate at the ripe old age of 21, Dan did his first flips while still in college and got into land shortly thereafter as a way to fund his long-term buy-and-hold strategy. To create the cash flow required to buy properties though, you need to get pretty good at one thing… Marketing. What Dan discovered early on is that the big pain points everyone else was beating to death – like “Quick Cash Close” – weren’t moving the needle with his target sellers. In this episode, Dan breaks down why that messaging doesn’t work and what he does instead. *IN THIS EPISODE LISTEN AND LEARN:* - Marketing strategies that have helped Dan close hundreds of deals - The biggest concerns sellers have

Teacher turned entrepreneur Kendall LeJeune shares insights on building scalable business systems, overcoming fear in land investing, and hiring strategies. Emphasizes the importance of embracing challenges, dialing in processes, and leveraging time effectively for success.

JT Olmstead shares his direct mail success story, emphasizing the effectiveness of scaling up mail operations. He delves into pricing strategies, KPI tracking, and the importance of consistent follow-ups. Discover his mailing strategy, pricing insights, and the impact of data analysis on business growth in this engaging episode.