

Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books

31 snips
Mar 27, 2025 • 21min
What We Learned From Acquiring Companies, Why 'Best Practices' Fuel Mediocrity, How Long Does It Take to Generate Revenue After You Speak At A Conference?
Dive into the intriguing world of company acquisitions, where cultural alignment and complementary services can make or break a deal. Discover the lessons learned from both successful and unsuccessful acquisitions, especially in the SaaS realm. Challenge the idea of 'best practices' in business, advocating for personalized strategies. Plus, unpack the nuances of revenue generation after speaking at conferences, emphasizing the power of long-term relationships and continuous content creation.

8 snips
Mar 26, 2025 • 23min
How To Dissolve Partnerships The Right Way, It Used To Pay To Switch Jobs, Now It Doesn't
Dive into the intricate world of business partnerships as contenders reveal the challenges of navigating disputes and the importance of open communication. Reflect on personal anecdotes of both successful and failed collaborations. Learn about the evolving job market, where once lucrative job switches may no longer pay off, and explore the balance between staying put and seeking new opportunities. Plus, uncover how stress impacts leadership and discover effective coping strategies for maintaining balance in work and life.

16 snips
Mar 25, 2025 • 18min
Howard Lutnick Says You'll Start Feeling The Power Of The Economy By Q4, $5B Created From Thin Air In One Day
Discover insights into the U.S. economic landscape as key figures discuss the impact of tariffs and innovative strategies like Trump gold cards. The conversation highlights the need for domestic growth and self-reliance in a shifting global economy. Explore how taxation and geographical factors affect earning potential for many Americans. The hosts share predictions about future recessions, anticipating economic recovery and changes by Q4 2025. This episode is a fascinating look at how strategies might reshape the financial future.

34 snips
Mar 24, 2025 • 19min
The Genius ManusAI Waitlist Strategy, How To Know If You Have Product Market Fit (You Likely Don’t), The Perils Of Programmatic SEO
Explore the explosive success of a recent AI waitlist that gained two million sign-ups in just one week! Discover the crucial elements of product-market fit and the common mistakes founders make in understanding user needs. Learn about the intricacies of video production negotiations and why clear communication is key. Finally, beware the pitfalls of programmatic SEO—this episode emphasizes a focused content strategy for real engagement and performance.

47 snips
Mar 21, 2025 • 27min
Learning Is Actually Struggling, Is It Better To Be Elon Musk or Bernard Arnault? Red Flags About Starbucks New CEO, What Is Step Positioning? The New 10 Commandments Of Marketing
Discover the struggle of authentic learning versus superficial knowledge acquisition. Dive into the importance of execution in entrepreneurship and the dynamics between innovators and executors. Explore vibe marketing's role in understanding audiences and the intriguing concept of step positioning for startups. Unpack the '10 New Commandments of Marketing,' blending human ingenuity with AI for growth. Plus, learn how to build uncopyable brands that leverage unique identities in an evolving marketing landscape.

45 snips
Mar 20, 2025 • 23min
Why Jensen Huang Believes Marketing and Sales Are Just as Important as Product, Speed: The Skill Marketers Miss, Google’s John Mueller Urges SEO Pros to Rethink Their Role, Google Opens Gemini Research to Free Users (With Limits)
Delve into the vital roles of marketing and sales, emphasizing resilience in entrepreneurship. Discover why speed is key in marketing and how adaptability in SEO is crucial for success. Explore the competition in AI, particularly Google's Gemini and its implications for the industry. The importance of ethical business practices takes center stage as discussions highlight the consequences of corporate espionage. Tune in for valuable insights and strategies that can help you thrive in the dynamic digital landscape.

11 snips
Mar 19, 2025 • 21min
What To Do When Your Product Gets Copied, How Nvidia Exaggerated Its Marketing To Crush Its Competitors, Nvidia's 'Ship The Cow' Strategy
The hosts dive into the challenges of dealing with copycat products, emphasizing the need for innovation and speed. They discuss how competition can validate success while also pushing for continual improvement. Nvidia's marketing strategies are examined, particularly their intriguing 'Ship The Cow' approach, showcasing the importance of strategic choices in fundraising and pricing. The conversation also touches on the dangers of exaggerated marketing claims, stressing the necessity of staying true to product quality while navigating competitive pressures.

20 snips
Mar 17, 2025 • 22min
Why Most SEOs FAIL, What To Do About The 95% Of People Who Won't Buy Now, SaaS vs WaaS vs RaaS
Discover the evolution of SEO and the need for adaptability in a rapidly changing marketing landscape. Learn how to engage the 95% of potential buyers who aren’t ready to purchase yet. Delve into the differences between SaaS, RAS, and WAS, understanding how measurable outcomes can drive success. Hear innovative strategies for targeted account acquisition and the role of social media and cold emailing in effective lead generation. This discussion offers valuable insights for marketers navigating modern challenges.

Mar 14, 2025 • 21min
Trump Rejects Pleas From Business For More Clarity On Tariffs: ‘They Always Say That’, He Drove 74,374,172 Impressions Through Making, TikTok US Generates Over 12 Billion In Ad Spend, Do YouTube Ads Perform? Lessons From 190 Tests
In episode #2935, Eric Siu and Neil Patel discuss the implications of tariffs on the economy, particularly in relation to Trump's economic strategies and legacy. The role of TikTok in advertising, and insights into YouTube advertising effectiveness. Note this episode is virtually recorded. Audio quality is reduced compared to typical episodes.TIME-STAMPED SHOW NOTES
(00:00) Impact of Tariffs on the Economy
(03:07) Trump's Economic Strategy and Legacy
(06:02) The Role of TikTok in Advertising
(09:06) YouTube Advertising Insights and Strategies
Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil’s ad agency
X @neilpatel, @ericosiu
Instagram @neilpatel, @ericosiu
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32 snips
Mar 13, 2025 • 22min
DIGG Returns with Reddit and Digg Founders, Where To Get The Best AI Prompts, How Crocs Built a Cult Like Following
The revival of Digg is stirring debates on its uniqueness in today's social media world. Investors are increasingly returning to their founding roots, a trend reshaping the tech landscape. The conversation dives into AI's transformative role in healthcare, highlighting frustrations with traditional systems. The importance of asking the right questions also emerges, linking to better AI utilization. Lastly, Crocs' branding success and Michael Jordan's legacy illustrate powerful marketing tactics that drive consumer loyalty.