Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
8 snips
Jun 11, 2025 • 20min
Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn't Do Online, We're Seeing Marketing Pick Up In Countries That Are Cutting Rates
The discussion kicks off with Meta's exciting vision of AI taking over ad creation, assisting small businesses while highlighting the need for human oversight. Tensions rise as they dive into online feuds, drawing lessons from the public antics of Elon Musk and Donald Trump. The chatter shifts to global economic trends, revealing how countries cutting interest rates are experiencing a marketing surge. This insight into the evolving landscape of marketing and the balance between human intuition and technology keeps the conversation lively and thought-provoking.
20 snips
Jun 10, 2025 • 18min
Famed Investor Asserts That AI Is Underhyped, How ChatGPT Connectors Are Changing The Game For Businesses
The podcast dives deep into the swift rise of AI, emphasizing its transformative power across industries. It discusses significant investments in AI infrastructure and features the efficiency of OpenAI connectors that are reshaping business operations. Legal complexities and regulatory challenges surrounding data privacy are delved into, highlighting the tension between growth and compliance. Additionally, the financial landscape of AI investments is explored, along with the evolving dynamics of app integration amidst global regulations.
9 snips
Jun 9, 2025 • 31min
How Losing Someone Can Completely Reshape You In Business, Chaos Is Always Present In Business. You Choose Who Absorbs It
Personal loss can profoundly reshape leadership styles and team dynamics. The hosts discuss the importance of preparing for chaos and fostering resilience in employees. AI is explored as a tool for accountability that can enhance growth. They highlight the value of hiring strong problem-solvers and cultivating an open communication culture. Tough times can provide unique opportunities for making key hires. Personal growth and merit-based promotions play crucial roles in business success.
14 snips
Jun 5, 2025 • 16min
Should You Run Your Marketing Team From Home Or From An Office?, Stop Trying To Measure Everything, A/B Testing At Its Finest, Google Lens Coming To YouTube Shorts
Discover how to handle negative feedback on social media and the surprising engagement power of negative headlines. Explore the evolving dynamics of remote work and its impact on marketing teams. Learn how AI is reshaping workforce structures and the philosophy of measurement in marketing. Dive into the effectiveness of A/B testing with a focus on negative messaging. Finally, get excited about the innovative integration of Google Lens with YouTube Shorts, transforming how consumers interact with video content.
22 snips
Jun 4, 2025 • 25min
How We Keep A Positive Mindset When Things Are Rocky Economically, AI Has Killed Informational Content For SEO
Discover how to maintain a resilient mindset during tough economic times and turn challenges into opportunities. The speakers dive into the shift towards original, value-driven content, essential for navigating the evolving landscape of digital marketing. They discuss the importance of staying top of mind with customers and explore how status influences consumer behavior. Plus, get insights on effective branding strategies and the vital role of authenticity in content creation.
Jun 3, 2025 • 16min
When Marketing Can Go Wrong: Taco Bell Adds Quality Meats To Its Creative Roster, How We Are Going To Test Using AI On Our Marketing Qualified Leads
Explore the pitfalls of marketing, exemplified by Taco Bell's controversial quality meats campaign. Delve into effective strategies that resonate with consumers and the transformative role of AI in lead generation. Discover the importance of consistent follow-ups and choosing the right circle for personal and professional growth. Embrace authenticity in marketing while recognizing the diverse values that influence success in today's business landscape. Join a lively discussion that blends marketing wisdom with personal development insights.
17 snips
Jun 2, 2025 • 26min
What I Learned By Talking To A Marketing Team About AI At A Company That Generates Over 20 Billion A Year, SEOs Are Getting Fired Left And Right
Dive into the exciting world of AI in marketing, where the disconnect between adoption and actual results is highlighted. Discover how SEO professionals are facing layoffs amid AI advancements, and why human oversight is crucial for accountability. The future of SEO is explored, stressing adaptation and the significance of link strategies. Enjoy insights on building brand awareness through engaging content and the power of collaboration among marketing agencies for mutual growth.
May 29, 2025 • 21min
Cool S**t We're Doing In AI This Quarter, How This Weird Economy Is Affecting Marketing, How We're Generating Pipeline In A Weird Economy
Explore how AI is reshaping advertising and revolutionizing workplace dynamics. Discover innovative strategies for data acquisition and content creation in a rapidly evolving digital climate. You'll learn about the intricacies of e-commerce challenges and the impact of tariffs on business metrics. The discussion unveils how economic uncertainties, including fluctuating interest rates, affect spending habits and marketing strategies. Delve into the intriguing trade-offs of fame versus anonymity in our digital age.
5 snips
May 28, 2025 • 15min
How Netflix Is Revolutionizing Ad Buying, Bosses Are Done Being 'Nice’, 14M YouTuber Quits - Is Going Viral Worth It?
Discover how AI is reshaping advertising with dynamic placements, as showcased by Netflix's innovative strategies. Explore the evolving expectations in workplaces where productivity meets technology. Unpack the intense debate on the price of fame, highlighting a YouTuber’s struggle with balancing public recognition and personal privacy. The conversation invites reflection on whether going viral is truly worth the potential sacrifices.
May 27, 2025 • 22min
SEO Attribution Is COMPLETELY F**CKED, Dressing Nice Doesn't Make You More Money, How To Get A 50% Discount On Luxury Clothes
Dive into the tangled world of SEO attribution and discover why higher impressions don't always equal success. The hosts discuss how personal branding and appearance influence business outcomes while sharing humorous anecdotes about dress codes in different fields. They emphasize the importance of prioritizing customer value over mere metrics and provide unique strategies for snagging luxury items at a discount. Tune in for insights on navigating the complexities of modern marketing and the psychology that drives consumer behavior!
