Marketing School - Digital Marketing and Online Marketing Tips
Eric Siu and Neil Patel
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.
Episodes
Mentioned books
19 snips
Jun 19, 2025 • 17min
95% Of ChatGPT Citations Are Recent.. AI Is Beating Humans, Charlie Munger’s Sales Leader On Closing EVERY Deal, Google Dropping Rich Results To Simplify Search, Marketing Agencies Hit Summer Slumps Even With Steady Traffic
Explore the intriguing impact of AI on content strategy, particularly how it enhances visibility with humorous insights. Discover the strategic importance of timing in marketing and the modern tools that empower entrepreneurs. Learn about Google's move to simplify search results for user convenience, reflecting their desire for clear information. Finally, delve into the seasonal challenges businesses face during summer vacations, balancing family time with the complexities of deal closures.
22 snips
Jun 18, 2025 • 22min
If You're Not Adopting AI, F**k You. You Will Be A Burden On Society, Unilever To Hire 20-30x More Influencers, How We're Handling Influencer Pitches, LLM Marketing Will Be Controlled By The Brand Side, Not SEO., How To Triple Your Form Conversion Rate
In a rapidly changing business landscape, the crucial role of AI adoption takes center stage. The podcast dives into the battle between optimism and pessimism among marketers. Unilever's shift towards influencer marketing highlights new strategies for brands. Insights on leveraging personal branding and B2B CTV advertising showcase innovative approaches. The conversation also touches on the impact of media on public perception and how navigating chaos is essential for success in today’s marketing world.
9 snips
Jun 17, 2025 • 23min
Reddit Uses AI To Translate Millions Of Pages And Google’s OK With It, How To Effectively Recruit Offshore Talent Using AI, What's More Important Than Business, What The Future Of SaaS Will Look Like
Discover how AI is revolutionizing translation and content creation across the web. Get insights on efficiently recruiting offshore talent using innovative tech. Reflect on the evolving work-life balance and the importance of nurturing relationships beyond mere business success. Dive into the future of SaaS, where one-click solutions are set to transform marketing. The conversation blends personal stories with practical advice, emphasizing community support as a vital ingredient in overcoming challenges.
16 snips
Jun 16, 2025 • 22min
Does ChatGPT Actually Have A Higher Conversion Rate Than Google Traffic?, AI Traffic Is Not Being Tracked Accurately, How To Actually Spread AI Adoption Throughout Your Company, AI Is Slashing Headcount — Fast (Here's What To Do)
Discover how ChatGPT is reshaping user behavior and potentially outpacing Google in conversion rates. The podcast examines the growing role of AI assistants in search and highlights the need for organizations to embrace AI fluency. With ongoing workforce changes at Google, the conversation shifts to the implications of AI on employment and corporate culture. Team dynamics in adopting AI technology are emphasized, showcasing the balance between efficiency and job security. Tune in for insights on revolutionizing marketing in today's AI-driven landscape!
17 snips
Jun 12, 2025 • 20min
Is There Really A Summer Slump In B2B Marketing?, How We Are Managing Multiple Offers Right Now, What Are We Doing To Build A Brand
Explore the challenges of B2B marketing during summer slumps and learn to capitalize on seasonal trends. Discover how to manage multiple offers effectively and the dynamics of AI in content creation. The hosts emphasize the importance of authenticity in branding and building connections. They also discuss why valuing relationships can lead to richer, more meaningful business experiences. Tune in for insights that blend strategy with emotional intelligence in today's marketing landscape.
8 snips
Jun 11, 2025 • 20min
Meta Is Letting AI Do All The Ad Work, Elon VS Trump- A Lesson On What You Shouldn't Do Online, We're Seeing Marketing Pick Up In Countries That Are Cutting Rates
The discussion kicks off with Meta's exciting vision of AI taking over ad creation, assisting small businesses while highlighting the need for human oversight. Tensions rise as they dive into online feuds, drawing lessons from the public antics of Elon Musk and Donald Trump. The chatter shifts to global economic trends, revealing how countries cutting interest rates are experiencing a marketing surge. This insight into the evolving landscape of marketing and the balance between human intuition and technology keeps the conversation lively and thought-provoking.
20 snips
Jun 10, 2025 • 18min
Famed Investor Asserts That AI Is Underhyped, How ChatGPT Connectors Are Changing The Game For Businesses
The podcast dives deep into the swift rise of AI, emphasizing its transformative power across industries. It discusses significant investments in AI infrastructure and features the efficiency of OpenAI connectors that are reshaping business operations. Legal complexities and regulatory challenges surrounding data privacy are delved into, highlighting the tension between growth and compliance. Additionally, the financial landscape of AI investments is explored, along with the evolving dynamics of app integration amidst global regulations.
9 snips
Jun 9, 2025 • 31min
How Losing Someone Can Completely Reshape You In Business, Chaos Is Always Present In Business. You Choose Who Absorbs It
Personal loss can profoundly reshape leadership styles and team dynamics. The hosts discuss the importance of preparing for chaos and fostering resilience in employees. AI is explored as a tool for accountability that can enhance growth. They highlight the value of hiring strong problem-solvers and cultivating an open communication culture. Tough times can provide unique opportunities for making key hires. Personal growth and merit-based promotions play crucial roles in business success.
14 snips
Jun 5, 2025 • 16min
Should You Run Your Marketing Team From Home Or From An Office?, Stop Trying To Measure Everything, A/B Testing At Its Finest, Google Lens Coming To YouTube Shorts
Discover how to handle negative feedback on social media and the surprising engagement power of negative headlines. Explore the evolving dynamics of remote work and its impact on marketing teams. Learn how AI is reshaping workforce structures and the philosophy of measurement in marketing. Dive into the effectiveness of A/B testing with a focus on negative messaging. Finally, get excited about the innovative integration of Google Lens with YouTube Shorts, transforming how consumers interact with video content.
20 snips
Jun 4, 2025 • 25min
How We Keep A Positive Mindset When Things Are Rocky Economically, AI Has Killed Informational Content For SEO
Discover how to maintain a resilient mindset during tough economic times and turn challenges into opportunities. The speakers dive into the shift towards original, value-driven content, essential for navigating the evolving landscape of digital marketing. They discuss the importance of staying top of mind with customers and explore how status influences consumer behavior. Plus, get insights on effective branding strategies and the vital role of authenticity in content creation.
