
Creator Science
Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration.This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income.This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse.It's growth for creators, down to a science.
Latest episodes

41 snips
May 10, 2022 • 59min
#102: Tiago Forte – How Building a Second Brain went from public rant to thriving cohort-based course
Tiago Forte, the creator of Building a Second Brain and author, shares his journey in organizing digital information to boost productivity. He reveals how the concept evolved from a public rant into a popular course, attracting thousands. Tiago discusses the significance of structuring data for creativity and productivity while introducing his innovative 'para' method for task management. He reflects on the challenges of growing his audience, launching a YouTube channel, and writing his book, emphasizing the importance of community and intentionality in building a creator business.

36 snips
May 3, 2022 • 1h 6min
#101: Arvid Kahl – From SaaS founder to full-time creator
Arvid Kahl, creator of The Bootstrapped Founder and author, talks about his journey from co-founding the SaaS company FeedbackPanda to becoming a full-time creator. He shares insights on the challenges of transitioning from founder to creative work. Arvid discusses his unique strategies for Twitter growth and the differences between writing books and creating courses. His mission of empowerment and approaches to equitable pricing for online courses are particularly inspiring, making this a must-listen for aspiring creators.

5 snips
Apr 28, 2022 • 1h 20min
[BONUS] Talking about my money story and the MOAT Method on the Danny Miranda Podcast
Danny Miranda, host of the Danny Miranda Podcast, dives into unique messaging and his new MOAT method for creators. He shares personal stories from his journey, including how working with Pat Flynn shaped his perspective. The conversation touches on the emotional ups and downs of being a creator while living frugally on $24,000 a year. Miranda offers insights on thriving in the creator economy, the evolution of his vocal style, and the art of effective cold emailing. It's a frank and motivating discussion about growth and resilience.

12 snips
Apr 26, 2022 • 1h 16min
#100: My Story and Reflecting on 100 Episodes of Creative Elements
Jay Akunzo, a content creator and podcasting expert, joins his friend Jay Clouse to celebrate 100 successful episodes of their creative journey. They discuss the evolution of the podcast, memorable guests, and the impact of community support on their success. Akunzo shares insights on transitioning from consulting to creativity, the importance of storytelling, and the challenges of navigating fame as a creator. The duo reflects on personal growth and hints at ambitious future plans for their podcast, including new video content.

24 snips
Apr 19, 2022 • 1h 2min
#99: Amanda Natividad – Growing on Twitter and using her platform to lift up others
Amanda Natividad, VP of Marketing at SparkToro and a Le Cordon Bleu-trained chef, shares her dynamic journey from journalism to marketing. She reveals innovative strategies for growing your Twitter following and the importance of authenticity in content creation. Amanda discusses her new YouTube show, "The Menu," aimed at uplifting diverse voices. With insights on audience engagement, she emphasizes empathetic communication in marketing, and offers tips for crafting compelling Twitter threads that drive interaction.

8 snips
Apr 12, 2022 • 1h 8min
#98: Jay-Talking about Memberships with Jay Acunzo
In this conversation, Jay Acunzo, a marketing expert and host of Unthinkable, shares his journey in launching his own membership program alongside his friend. They discuss effective strategies for structuring memberships and the psychology behind pricing. Jay contrasts the Tesla and Toyota business models, emphasizing different approaches to audience engagement. Insights on community building and developing tailored educational frameworks are also explored, highlighting the importance of personal involvement and adaptability in creator businesses.

50 snips
Apr 5, 2022 • 59min
#97: Dickie Bush Returns! – Jumping ship from full-time job to full-time creator
In this conversation, Dickie Bush, creator of Ship 30 for 30, shares insights from his remarkable journey of transitioning from full-time employment to a thriving career as a creator. He discusses the transformative growth of his writing course and reveals an underrated technique that has fueled his success. Dickie also introduces his new platform, TypeShare, designed to help digital writers. With a focus on building relationships and leveraging social media, he emphasizes the importance of authentic communication and overcoming self-doubt in the creative process.

43 snips
Apr 4, 2022 • 55min
[REPLAY] #51: Dickie Bush – Building an audience, product, and community in less than one year
Dickie Bush, a macro investor and creator of Ship 30 for 30, discusses the rapid growth of his online writing community. He reveals how writing can clarify complex financial ideas and shares his transition from finance to a thriving creative career using innovative formats like atomic essays. Dickie emphasizes the importance of community accountability in cultivating writing habits and offers encouragement to aspiring writers feeling hesitant to begin. His journey showcases the transformative power of social media in building connections and fostering engagement.

7 snips
Mar 29, 2022 • 1h 5min
#96: Nathan Barry – from $150K/yr in ebooks to $30M in ARR with ConvertKit
Nathan Barry, founder of ConvertKit and author of "Authority," shares his journey from earning $150K in eBooks to building a $30M recurring revenue business. He dives into the importance of focus and dedication, revealing the strategies behind ConvertKit's rise. Nathan discusses trends in the creator economy, emphasizing the need for creators to engage audiences effectively and balance diverse interests. He also highlights the challenges of monetization and shares insights on prioritizing growth, calling for a strategic focus to achieve success.

Mar 22, 2022 • 1h 1min
#95: Josh Hall – from freelance web design to professional creator earning $300K/year
In this discussion, Josh Hall, a successful YouTuber and web design coach, shares his journey from a laid-off cabinet maker to a thriving creator earning $300K a year. He dives into his experiences transitioning from graphic design to web design and emphasizes the importance of evolving pricing strategies and understanding market value. Josh reveals how discovering the Divi theme transformed his workflow and ignited his passion for teaching. He also highlights the critical role of networking in moving from freelance work to creating impactful online courses.
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