Creator Science

#103: Sam Parr – from The Hustle to one of the top podcasts on the planet with My First Million

May 17, 2022

Sam Parr is the co-host of My First Million and founder of The Hustle, a successful tech newsletter acquired by HubSpot. He shares fascinating insights about growing The Hustle from a conference flyer into a major publication. Sam discusses the art of copywriting, emphasizing emotional connections and learning through practice. He also dives into the importance of asking uncomfortable questions with empathy and sheds light on navigating podcasting analytics to boost growth. Don't miss his take on engaging audiences with innovative contests!

01:00:25

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Episode guests

Sam Parr

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Episode notes

Intro

2min

The Rise of a Newsletter Empire

9min

Mastering Copywriting: Techniques and Insights

3min

The Power of Uncomfortable Questions and Empathy

4min

Mastering Competitive Research

12min

Navigating Podcasting Analytics and Growth

7min

Engaging Audiences Through Creative Contests

2min

Navigating the Content Creation Landscape

15min

Sam Parr is the co-host of My First Million and the founder of The Hustle. My First Million is one of the top business podcasts on the planet, generating more than 1 million downloads per month.

The Hustle is a business and tech newsletter that had 1.5 million subscribers when it was acquired by Hubspot in February 2021. We don’t know what the terms of the deal are – Sam has said that he’s taking the number to the grave. But Axios reported that The Hustle was valued at $27 million.

In this episode, we talk about the start of The Hustle, how Sam learned copywriting, how he does research, the growth of My First Million, the platforms he sees with the biggest opportunities for creators, and why he’s never been afraid of asking questions.

Follow Sam Parr on Twitter

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Subscribe to The Hustle

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Full transcript and show notes

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