Creator Science

#103: Sam Parr – from The Hustle to one of the top podcasts on the planet with My First Million

30 snips
May 17, 2022
Sam Parr is the co-host of My First Million and founder of The Hustle, a successful tech newsletter acquired by HubSpot. He shares fascinating insights about growing The Hustle from a conference flyer into a major publication. Sam discusses the art of copywriting, emphasizing emotional connections and learning through practice. He also dives into the importance of asking uncomfortable questions with empathy and sheds light on navigating podcasting analytics to boost growth. Don't miss his take on engaging audiences with innovative contests!
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ANECDOTE

HustleCon Origins

  • Sam Parr started The Hustle as a weekly email for a conference.
  • It unexpectedly made $60,000 in six weeks, leading him to repeat the conference.
INSIGHT

Email's Appeal

  • In 2014, established email newsletters like Groupon and Thrillist inspired Sam Parr.
  • He saw email as the easiest way to get content directly to people.
ANECDOTE

Early Doubts and Inspiration

  • Sam Parr's friend, Dave Nemitz, initially doubted the email newsletter business model.
  • However, Sam saw its potential, inspired by internet marketers who thrived using email.
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