
The Andrew Faris Podcast
Andrew Faris has been growing ecommerce brands since 2014 as everything from a media buyer to the head of strategy at Common Thread Collective to the CEO of 4x400, a DTC aggregator. Join him every week to learn the nuts & bolts of how to grow ecommerce brands, always shared with refreshing candor.
Latest episodes

Jul 18, 2025 • 36min
From Stalled Growth to Record Profit: A Deep Dive
Dive into the journey of a 7-figure eCommerce brand that turned stalled growth into record profits. Discover how strategic changes in advertising, spend allocation, and product prioritization led to an impressive 88% increase in margins. Learn the secrets of running leaner without losing momentum and harnessing the power of price testing and retention ads. This insightful discussion emphasizes the need for operational excellence and highlights opportunities for sustainable growth, even in challenging times.

Jul 15, 2025 • 59min
Why This 8-Figure Founder Is Joining My Agency (Ft. Patrick Coddou)
Patrick Coddou, founder of Supply Razors, returns to the entrepreneurial scene by joining AJF Growth, bringing his expertise in scaling creative agencies. He and Andrew Faris discuss the misleading allure of 'infinite freedom' post-exit and the shift from chaotic founding practices to operational excellence. They unpack how leveraging offshore talent and AI can enhance agency efficiency. With insights on navigating the intersection of creativity and operations, this conversation offers a refreshing take on finding purpose and fulfillment in work.

Jul 11, 2025 • 32min
8 Steps To Fixing A Broken Meta Ads Account
Discover practical steps to revive your Meta ads account after a breakdown. Learn how to distinguish between technical glitches and strategic missteps, and the importance of clear communication with your team. Explore the concept of small sample size volatility and why it’s vital to take ownership of your marketing decisions. Gain insights on cutting losses quickly and the necessity of experimenting with creative solutions. This is a crucial guide for brand operators and marketers navigating the complexities of digital advertising.

Jul 7, 2025 • 52min
How One Creator Drove $250K in Sales with Under 10K Followers (Ft. Jordan West)
In this engaging conversation, Jordan West, CEO of Social Commerce Club and host of Secrets To Scaling Your Ecommerce Brand, reveals how TikTok Shop is changing the e-commerce landscape. He shares why traditional influencer metrics are misleading and how genuine creator partnerships can lead to substantial sales, even with small follower counts. Jordan outlines actionable strategies for brands, including high-volume content production and effective product seeding. Plus, he discusses the significance of navigating CPM dynamics and building relationships that drive revenue.

Jul 4, 2025 • 45min
This eCom Operator Is Quietly Making 8 Figures in Profit (Ft. Roman Khan)
Roman Khan, Founder and CEO of Peak21, reveals the secrets behind his ecommerce success, generating over $300M annually. He discusses transforming supply chains into growth engines, optimizing costs, and leveraging payment terms for scaling without debt. Khan highlights how relationships with suppliers can lead to significant cost savings and profitability. He emphasizes the necessity of strategic operations for DTC brands to achieve sustainable growth and avoid pitfalls. This insightful conversation is a goldmine for aspiring entrepreneurs looking to enhance their operational strategies.

Jul 1, 2025 • 48min
Inside An 8-Figure Dog Brand Exit – What Made It Sellable (Ft. Bill D'Allesandro)
Bill D'Allesandro, former CEO of Natural Dog Co and now Head of M&A at Food Science, shares insights from his successful exit to a private equity firm. He discusses strategies that make DTC brands appealing to buyers, the importance of omnichannel distribution, and common pitfalls founders face during an exit. Bill also emphasizes the critical role of operational talent and emotional challenges surrounding the sale process. Listeners gain valuable knowledge on how to optimize profits and enhance business valuations in the competitive e-commerce landscape.

Jun 27, 2025 • 31min
The AI Ad Creative Opportunity Isn't What You Think It Is
AI is transforming ad creative, but not as expected. The podcast challenges the notion of producing endless content, emphasizing the need for quality over quantity. Smart brands leverage AI to enhance creative thinking rather than abandon strategy. Meta's ad platform struggles with balancing volume and learning, highlighting the growing value of creative thinkers. Discover how brands are turning AI’s speed into strategic advantages without layoffs, paving the way for a new era in advertising.

Jun 23, 2025 • 40min
7 Meta Ads Tactics I've Changed My Mind About
Discover groundbreaking Meta ad strategies that could redefine your approach to advertising in 2025. Learn why having 15-20 ads per ad set can be a game changer, and how to escape the dreaded learning phase. Dive into the secrets of creative testing campaigns, plus insights on manual bidding versus automated budgets. Uncover tips for revitalizing underperforming ads and why iterative creative strategies are becoming obsolete. This discussion is a treasure trove for anyone looking to optimize ad performance and cut wasted spend.

4 snips
Jun 20, 2025 • 55min
Matt Bertulli: Building A Business Is Spiritual
In this engaging discussion, Matt Bertulli, CEO and Co-Founder of Pela and Lomi, dives into the spiritual dimensions of entrepreneurship. He shares why successful founders often grapple with feelings of emptiness. The conversation highlights the connection between personal and business growth, emphasizing that true fulfillment goes beyond financial success. They reflect on journaling's role in self-discovery and redefine success by valuing purpose and community over profit. It's a thought-provoking exploration of what it means to build a meaningful business.

Jun 17, 2025 • 1h 1min
Why Most 3PLs Fail Brands—and What to Do Instead (With Chad Carelton)
Chad Carelton, CEO of Good Company, leads a 3PL that efficiently ships over 3 million orders yearly for just 20 clients. In this enlightening conversation, they discuss the common pitfalls brands face with 3PLs and how to remedy them. Chad explains the importance of aligning incentives for better logistics and dives into cost structures behind fulfillment. He shares strategies to optimize warehouse operations, manage returns as opportunities, and tackle the decision of in-house fulfillment versus outsourcing, all crucial for profitable e-commerce.