The Andrew Faris Podcast How We 10X'd Ad Spend in 4 Days (and Why It Worked)
Aug 5, 2025
Discover how one client achieved a remarkable 10X increase in ad spend in just four days. The secret? A powerful combination of high-converting offers, strategic messaging, and tailored creatives. Learn the nuances of pricing strategies and the impact of customer spending thresholds. Delve into the importance of manual bidding for scaling while managing risk, and explore diverse marketing approaches that resonate with different customer pain points. This insightful discussion reveals actionable tactics for driving eCommerce growth and enhancing ROI.
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The 10x Ad Spend Moment
- A client of Andrew Faris 10xed their ad spend in just four days without relying on holiday sales.
- The growth was real and reflected an unlocked marketing funnel, but inventory planning became a sudden challenge.
Price Elasticity is Category-Based
- Customers often spend within a category threshold rather than reacting purely to price changes.
- Finding an optimal price point that matches category willingness improves average order value and conversion efficiency.
Leverage Intelligems for Profit
- Use Intelligems to test pricing, shipping thresholds, and offers based on actual profit impact, not just conversion.
- Run continuous tests on your e-commerce price and offer setup to optimize profit margins.