

Tourism Marketing Mastery
Erik Hatterscheidt
This show is for those who run a tourism based business and are looking for new ways to market that bring in consistent bookings but still maintain a healthy profit margin for their operation.
Inside each episode, learn from Erik Hatterscheidt, a former resort marketing manager and now owner of a global 7 figure tour business as he shares his biggest “A-ha moments” and marketing secrets with full transparency.
From marketing flops, to mindset, to big booking wins, Erik pulls you into his world and shares his personal journey to filling bookings using clever marketing ideas.
Inside each episode, learn from Erik Hatterscheidt, a former resort marketing manager and now owner of a global 7 figure tour business as he shares his biggest “A-ha moments” and marketing secrets with full transparency.
From marketing flops, to mindset, to big booking wins, Erik pulls you into his world and shares his personal journey to filling bookings using clever marketing ideas.
Top mentioned books
Here are the most frequently recommended books on the Tourism Marketing Mastery podcast:

#1 Mentioned in 1 episodes
The Boron Letters

#2 Mentioned in 1 episodes
Expert secrets

#3 Mentioned in 1 episodes
My Life in Advertising

#4 Mentioned in 1 episodes
Talk Triggers
The Complete Guide to Creating Customers with Word of Mouth

#5 Mentioned in 1 episodes
100 Million Offers

#6 Mentioned in 1 episodes
Influence
The Psychology of Persuasion

#7 Mentioned in 1 episodes
Building A StoryBrand
Clarify Your Message So Customers Will Listen

#8 Mentioned in 1 episodes
Moments of Truth

#9 Mentioned in 1 episodes
Extreme ownership
How U.S. Navy SEALs Lead and Win

#10 Mentioned in 1 episodes
Blue Ocean Strategy

#11 Mentioned in 1 episodes
Be Our Guest
Perfecting the Art of Customer Service

#12 Mentioned in 1 episodes