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The Espresso Hour

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86 snips
Feb 2, 2023 • 32min

Watch Us Build A $1,000,000 Education Product In 30 Minutes - Espresso Hour E6

Want more FREE digital writing frameworks & Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole brainstorm how they'll build a 7-figure education product from scratch. (00:00) Intro (01:14) New ghostwriting project? (06:15) Biggest challenges with ghostwriting (08:32) Cole Gordon’s frameworks (09:53) Why this is valuable (11:54) How will we deliver this idea? (15:48) How will we generate leads? (17:10) The big decision we need to make (21:11) How will we teach the curriculum? (24:18) Why we’re giving this away for free (29:52) Dickie’s framework for learning -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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112 snips
Jan 24, 2023 • 36min

10 Writing Side Hustles & Audience Building Strategies For College Students | Espresso Hour Q&A E5

Want more FREE digital writing frameworks &Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.comView Dickie's 5 YouTube takeaways here: https://twitter.com/dickiebush/status/1608447250228826113In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about lucrative writing side hustles, YouTube plans for the future, and beginner audience-building strategies for college students.(00:00) Intro(00:30) What are your plans with YouTube?(07:34) I finished Ship 30, made my first online money, got promoted, and launched an ebook — what should I do next?(16:36) Any tips on how to build an audience as a college student on Twitter?(21:39) Dickie: How do you manage your energy?(25:18) Cole: Could you elaborate on monetizing your writing as a skill?Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.co• Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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144 snips
Dec 16, 2022 • 52min

The Lean Writing Method: The Easiest Way To Start Writing Online In 2023

**This is the FIRST and ONLY time we share this framework publicly.**After listening to this episode, you will walk away with our exact proven process for...• Publishing short-form “outlines as content.”​• Expanding proven short-form content into long-form content.• ​And resurfacing your best content over and over again (allowing you to schedule content months in advance, and build your audience on autopilot).If you are looking to start (or accelerate) your online writing journey in 2023, this is exactly what you need to achieve your goal.Found this helpful? We have dozens of other FREE resources!Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.co• Follow Dickie on Twitter: http://twitter.com/dickiebush• Follow Dickie on LinkedIn: http://linkedin.com/dickiebush• Follow Cole on Twitter: https://twitter.com/Nicolascole77• Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascoleSubscribe to the Ship 30 YouTube channel for more content like this: https://www.youtube.com/c/Ship30for30?sub_confirmation=1Subscribe to the Digital Writing Podcast: https://open.spotify.com/show/1WeaKKsnzbWRk9gNmlgLzr?si=691adfda4f324f3d
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27 snips
Nov 29, 2022 • 19min

Curing Copywriting Amnesia, Writing Viral Threads, And Success Shortcuts | Espresso Hour Q&A E4

Want more FREE digital writing frameworks & tips like these? Join 50,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about curing copywriting amnesia, writing viral threads with a small audience, and success shortcuts that supercharged Ship 30's growth. (00:00) Intro (00:10) If you woke up tomorrow with copywriting amnesia, how would you get better at writing again? (04:54) Why do we need writing now more than in the past? (09:21) What success shortcuts helped supercharge Ship 30's growth? (14:00) How do you write threads that get viral with a small following? -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare:  http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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28 snips
Nov 22, 2022 • 19min

Right Time To Start A Newsletter, Best Writing Advice, And Fear Of AI?! - Espresso Hour Q&A E3

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.com In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about the right time to start a newsletter, the best writing advice, and fears of AI. (00:00) Intro (00:10) What’s something you used to think was true about writing that you now know to be untrue? (04:38) Is there a “right time” to start a newsletter? (08:46) How concerned are you about AI taking over? (15:14) What was the best writing advice you got? -------------------------------------------------------------------- Download our FREE 13,000-word ultimate guide: http://startwritingonline.com Start writing on Typeshare: http://typeshare.co • Follow Dickie on Twitter: http://twitter.com/dickiebush • Follow Dickie on LinkedIn: http://linkedin.com/dickiebush • Follow Cole on Twitter: https://twitter.com/Nicolascole77 • Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole Subscribe to the Ship 30 YouTube channel for more content like this: https://www.youtube.com/c/Ship30for30?sub_confirmation=1 Subscribe to the Digital Writing Podcast: https://open.spotify.com/show/1WeaKKsnzbWRk9gNmlgLzr?si=691adfda4f324f3d
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191 snips
Nov 16, 2022 • 39min

Making Your First $1 Online, Pivotal Career Moments, and Leaving Twitter? - Espresso Hour Q&A E2

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: http://digitalwritingcompass.comIn this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about making your first $1 online, pivotal career moments, and leaving Twitter.(00:00) Intro(00:13) How did you make your first $1 on the internet?(10:35) Are you bullish on the "new Twitter"?(17:35) In your writing journeys, what were the pivotal moments that defined your direction and ultimately your first successful niches?(24:15) What would be you number one focus for the first 90 days of a digital business?(32:57) Can a good short book be written in a week to ten days? If so — how?Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.coFollow Dickie on Twitter: http://twitter.com/dickiebushFollow Dickie on LinkedIn: http://linkedin.com/dickiebushFollow Cole on Twitter: https://twitter.com/Nicolascole77Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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47 snips
Nov 8, 2022 • 28min

Viral Tweets, Morning Routines, and 10x Newsletter Growth - Espresso Hour Q&A E1

Want more FREE digital writing frameworks & tips like these? Join 45,000+ subscribers here: digitalwritingcompass.comIn this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole talk about viral tweets, morning routines, and ways to 10x your newsletter growth.(00:00) Intro(00:15) How can you drink a double espresso and still function?(00:54) What was your first viral tweet?(05:07) What does your perfect day look like?(12:07) When should you launch a product or service?(18:11) What are the best ways to drive email list subscribers?(23:04) Do you have any formulas when you start to write?Download our FREE 13,000-word ultimate guide: http://startwritingonline.comStart writing on Typeshare: http://typeshare.coFollow Dickie on Twitter: http://twitter.com/dickiebushFollow Dickie on LinkedIn: http://linkedin.com/dickiebushFollow Cole on Twitter: https://twitter.com/Nicolascole77Follow Cole on LinkedIn: https://www.linkedin.com/in/nicolascole
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75 snips
Oct 7, 2022 • 39min

How To Generate 100+ Viral Content Ideas In 30 Minutes

Tired of staring at a blank page, banging your head against the wall figuring out what to write about?In this episode, Ship 30 for 30 Captains Dickie Bush and Nicolas Cole will introduce you to a framework we've taught to over 5,000 Ship 30 students over the past 18 months: The Endless Idea Generator.We will break down:• How The 2-Year Test can help you uncover dozens of new topics to write about• How adding specificity to your content ideas helps you attract your ideal readers• How to add credibility to your content (and get rid of Imposter Syndrome, forever)• And how to use the 4A framework to instantly turn 1 topic into 20 viral-worthy content ideasAfter listening to this episode, your new biggest problem will be having too many ideas to write about (instead of staring at a blank page for hours!).
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164 snips
Jul 23, 2022 • 48min

Justin Welsh Shares His Secrets To Make $200,000, Add 100k Twitter Followers, & Capture 30k Emails In 5 Months

In this week's Digital Writing Compass Interview, we hosted our friend Justin Welsh.Justin is one of the fastest-growing digital writers on Twitter and one of the creators we've learned the most from over the past 6 months.In this episode, we talked about: • His system for creating (and repurposing) viral content• How Justin tripled his Twitter audience in 5 months (from 50k to 150k)• His frameworks for turning readers into followers into paying customers (without being salesy)• And tons more!
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52 snips
Jul 15, 2022 • 50min

How Tim Stoddart Built Several 7-Figure Business With SEO (And Why He's Writing On Twitter Now)

In this week's episode, we hosted Tim Stoddart.Tim has a fascinating background. He's a prolific marketer, entrepreneur, and digital writer.We talked about:• The differences between starting a blog vs writing on Twitter• How Tim has leveraged SEO to build several 7-figure businesses• Tim's approach to creating SEO-first content that converts• And his strategy for building an audience on Twitter

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