
Growth In Reverse (Newsletter Growth & Email Marketing)
Growth In Reverse is the must-listen podcast for anyone serious about growing an email list and turning a newsletter into a thriving business. Hosted by Chenell Basilio and Dylan Redekop, two leading voices in the newsletter space, this show pulls back the curtain on how today’s top newsletter operators actually grow and make money.
Episodes include deep-dive teardowns of the strategies behind the most successful newsletters. You’ll hear how creators like Justin Welsh, Codie Sanchez, Sahil Bloom, and other creator founders are building loyal audiences and turning subscribers into revenue. Learn how they attract traffic, increase conversions, boost retention, and scale without burning out.
Whether you're launching your first newsletter or refining your growth engine, Growth In Reverse gives you proven tactics you can use right away. From onboarding systems and referral programs to sponsorships and paid products, this podcast helps you grow faster and smarter. If you’re ready to stop guessing and start applying what works, tune in and learn how the best are building newsletters that last.
Latest episodes

58 snips
Dec 11, 2024 • 31min
The Biggest Mistakes We See Newsletters Making (#002)
Discover the top mistakes newsletter creators make, from poor formatting to hiding subscription forms. Learn how to craft enticing welcome emails and the importance of testimonials. Dive into the power of consistency and a unique voice in growing your audience. Explore strategies for revenue growth without overwhelming yourself with too many streams. Plus, find out how collaboration and social media can amplify your reach. It's a treasure trove of tips for newsletter success!

54 snips
Dec 4, 2024 • 25min
The Wildest Newsletter Growth Strategies From 3,000 Hours of Research (#001)
Dive into the unconventional strategies for newsletter growth, uncovering Codie Sanchez's playbook on acquiring existing newsletters for audience expansion. Discover how an anonymous car dealership guru built a massive following using insider knowledge. Explore daily growth tactics and the significance of social proof in converting engagement into subscriptions. Learn from successful creators like Ali and Justin Welsh about leveraging platforms like LinkedIn and video collaborations to enhance audience engagement and monetizing unique processes.

Nov 22, 2024 • 50sec
Coming soon... the Growth In Reverse podcast!
Hitting 50k newsletter subscribers isn't easy. But the Growth In Reverse podcast reveals how newsletters are doing it. Chenell Basilio has spent the past 2+ years and thousands of hours reverse engineering how the biggest newsletter creators in the world have grown audiences of 50,000 to 1M subscribers—and beyond. Join Chenell and her cohost Dylan Redekop every week to learn the most effective and unique newsletter growth strategies, hear from other newsletter experts, and figure out how to turn your newsletter into a profitable business. Check out the newsletter of the same name at growthinreverse.com →