We're diving into one of the most underrated growth strategies out there: collaborations and cross-promotions.
Whether you're building a newsletter, launching a podcast, or growing a YouTube channel, collabs are one of the most high-leverage plays you can run — and we break down exactly how to do them right.
We get into real-life examples, from simple newsletter swaps to co-created content that drives thousands of subscribers (even when you're the smaller creator). We also talk through common mistakes we’ve made, what to watch out for, and how to build a repeatable system that makes these partnerships easy and effective. If you're feeling burned out by social algorithms or just want more control over your growth, this one’s for you.
If you found this episode valuable, take a second to rate and review us on Apple Podcasts or Spotify! It helps more newsletter creators find the show. Plus, if you submit a review, you’ll get priority for your own newsletter roast!