Newsletter Operator cover image

Newsletter Operator

Latest episodes

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4 snips
Apr 12, 2024 • 51min

The State of Newsletter Advertising In 2024 w/ Ryan Sager & Jesse Watkins

Ryan Sager and Jesse Watkins discuss newsletter advertising trends in 2024, focusing on sponsors tracking, unique ad offerings, pricing strategies, and audience engagement. They emphasize building rapport, customizing ad pitches, and avoiding commoditization. The guests also delve into the challenges faced by traditional publishers in newsletter ad integration and the importance of data products and event sponsorships for industry growth.
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12 snips
Apr 5, 2024 • 44min

We're Building a Newsletter In Public!

Discover insider info on building newsletters publicly, early-stage plans, monetization strategies, challenges with marketing, branding confidence, visualizing data, and smart brevity styles. Learn about faceless videos, local newsletters, influencer partnerships, and content reach maximization through diverse platforms.
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47 snips
Mar 29, 2024 • 44min

How My Course Generated $105,000 In 4 Days, Growing Your Agency With a Newsletter, and More

Learn how a course made $105,000 in 4 days, using newsletters for agency growth, promoting digital products with ads, incentivizing surveys for testimonials, and more strategies for monetizing newsletters and attracting sponsorships.
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66 snips
Mar 22, 2024 • 58min

Anik Singal - How To Sell Your First Information Product, Webinar Marketing Secrets, How To Avoid Getting Sued By The FTC, and More

Anik Singal shares insights on selling digital products, leveraging small audiences, compliance marketing, low-ticket pricing strategies, webinar engagement, FTC investigation, and turning challenges into success
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34 snips
Mar 15, 2024 • 51min

Eric Siu - How To Grow a Podcast To 1M+ Downloads Per Month, Building an Audience and Network From Scratch, Advice For Agency Owners, and More

Podcast discusses growing a podcast to 1M+ downloads, starting an agency, strategic hiring, productized services, AI use cases, podcast monetization, sponsorships, revenue streams, and community building
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22 snips
Mar 8, 2024 • 51min

Matt Paulson: Bootstrapping MarketBeat To $40M/Year and 4.3M Newsletter Subscribers

The podcast delves into Matt Paulson's journey with MarketBeat, discussing ad spend strategies, affiliate programs, and email campaign optimization. They explore the financial publishing industry, revenue streams, and the evolution of MarketBeat's data-driven content creation. The conversation also touches on maximizing email success, audience targeting, and the challenges of sustainability in newsletter advertising.
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66 snips
Mar 1, 2024 • 50min

5 Newsletter Ideas You Can Start This Weekend, How To Build a 6-Figure Local Newsletter, and More

Explore 5 newsletter business ideas targeting Fortune 500 executives, niche markets, curated finance memes, and AI writing tools. Learn about building a successful local newsletter with positive news, local business advertising benefits, and community engagement. Discover strategies for monetization, accessing influential people, and growing your email list for long-term success.
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28 snips
Feb 23, 2024 • 52min

How Adam Ryan Grew WorkWeek To $1M+ Per Month and 500k+ Subscribers, Are Newsletter Recommendations a Ponzi Scheme? B2B vs. B2C Newsletters, How To Sell Ads If You Have a Small Audience, Paid Subscriber Acquisition, B2B Lead Gen, and More

Learn how Adam Ryan grew WorkWeek to $1M+ per month and 500k+ subscribers, the debate on newsletter recommendations being a Ponzi scheme, B2B vs. B2C newsletters, selling ads with a small audience, strategies for paid subscriber acquisition, B2B lead gen tactics, maximizing audience potential, and prioritizing quality over quantity for newsletter subscribers.
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13 snips
Feb 16, 2024 • 30min

How To Monetize Your Newsletter With Front-End Offers, Webinars, and Cohort-Based Courses

Learn about monetizing newsletters through front-end offers, webinars, and cohort-based courses. Explore the benefits of post-subscription funnels, curating content, and identifying consumer needs. Discover the power of webinars in promoting courses and engaging with the audience. Also, gain insights on effective outreach strategies using webinars and newsletter ads. Lastly, explore the value of newsletter ads for agency owners and future discussions on Google deliverability updates.
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9 snips
Feb 9, 2024 • 43min

How Wouter Teunissen Sold $250,000 of Newsletter Ads In 60 Days, How To Find and Convert Sponsors In Your Niche, and More

Wouter Teunissen, co-founder of OpenRates, discusses the importance of authority in the newsletter niche, creating a personal toolkit for sales success, automating the sales cycle with databases, identifying the right contacts for sponsorship outreach, incentivizing audiences with surveys, and the pillars of effective marketing and sales messages.

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