Money Lab
Money Lab
The Money Lab Podcast with Matt Giovanisci is a lo-fi show where Matt shares his real-world experiences running a successful online education business. With over 20 years of experience building Swim University from the ground up, Matt talks through his strategies, personal insights, and tactics for online entrepreneurs looking to create profitable lifestyle businesses. Each solo episode dives deep into content creation, email marketing, product development, and productivity, backed by his own successes and failures.
Episodes
Mentioned books
May 30, 2025 • 31min
Focus 7
Note to self.
May 29, 2025 • 34min
Using AI to Scale Content (2 Methods)
Discover how AI is reshaping content creation, enhancing efficiency while also presenting potential pitfalls. Learn practical ways to implement tools like Claude and ChatGPT, emphasizing the need for human input to elevate creativity. Dive into innovative methods where AI transforms photography and digital art, showcasing a fusion of technology and imagination. This discussion inspires listeners to explore AI's capabilities in their own creative endeavors.
May 28, 2025 • 34min
My Most Productive Day Ever
Discover the secrets behind a remarkably productive day filled with successful task completions and a fresh pricing strategy. Explore innovative content creation techniques as the speaker contrasts different video formats. Gain insights into evolving sales strategies and how these changes boost productivity and achievements. It’s a deep dive into transforming work habits and maximizing efficiency.
May 27, 2025 • 25min
Setting Up A 3-Tier Pricing Structure
It's working!
May 26, 2025 • 34min
Using Customer Service To Increase Revenue
The conversation centers around the transformative impact of personal customer service. Personal anecdotes illustrate how engaging with customers can lead to enhanced satisfaction and loyalty. The speaker emphasizes that a simple conversation can significantly boost a small business's revenue. Overcoming initial reluctance to connect directly with customers is framed as a game-changer for many entrepreneurs.
May 23, 2025 • 36min
The Helpful AF Business Strategy
It's simple, but effective.
May 22, 2025 • 30min
The ONE Thing to Make Sales Easier
It's marketing.
May 21, 2025 • 29min
Good Decisions With Bad Outcomes
I got this idea from Seth Godin.
May 20, 2025 • 23min
Let’s Drink and Talk About Vacation
Okay?
May 19, 2025 • 23min
The Hook is All That Matters
Explore the power of a compelling hook in capturing audience attention. Discover effective strategies for crafting engaging titles that boost viewer interaction. Learn how taking breaks can spark innovative ideas and improve your creative process. Delve into the fascinating contrast between human creativity and AI capabilities in marketing, making the case for why hooks are essential in content creation.
