Authority Hacker Podcast – AI & Automation for Small biz & Marketers
Gael Breton & Mark Webster - Full Stack Online Marketers
The Authority Hacker Podcast has been a trusted resource in online business since 2016—voted #1 Marketing Podcast by Ahrefs and downloaded over 3.5 million times by marketers and entrepreneurs in 120+ countries.Originally focused on SEO, affiliate marketing, and online growth, our insights have helped 15,000+ business owners successfully scale through our training programs.But the game is changing. AI and automation are redefining how businesses grow, scale, and stay competitive.Now, we’re focused on helping small business owners and marketers navigate and use AI & automation to work smarter, not harder.🎙️ New episodes every 2 weeks featuring:• AI tools & automations that make your business more efficient• Real-world strategies you can implement today—no fluff, just results• Behind-the-scenes insights from successful entrepreneurs• Candid discussions from hosts Gael Breton & Mark Webster, who have worked with Fortune 500 companies, built and sold multiple businesses, and generated millions in revenueIf you want to cut busywork, automate what matters, and stay ahead in a world driven by AI, subscribe now and learn how to run a smarter, more efficient business—without drowning in tech overwhelm.▶️ Watch the video podcast on YouTube:https://www.youtube.com/@AuthorityHackerPodcast/🎥 Best moments on:👉 Instagram - https://www.instagram.com/authorityhackerpodcast👉 TikTok - https://www.tiktok.com/@authorityhackerpodcast👉 YouTube Shorts - https://www.youtube.com/@AuthorityHackerPodcast/shorts📩 Open to sponsorship offers.✉️ Contact us: mark@authorityhacker.com
Episodes
Mentioned books
8 snips
Oct 21, 2024 • 51min
#348 - How We Build Digital PR Links In-House
Explore the rising trend of Digital PR and its accessibility for everyone, not just big agencies. Discover how to build successful in-house campaigns by utilizing creative strategies like newsjacking and journalist relationship building. Learn about tools that simplify campaign ideation and the importance of analyzing data for outreach. The hosts share valuable insights into effective link-building tactics, maximizing success rates, and adjusting strategies based on current events. Get ready to launch your own Digital PR efforts!
7 snips
Oct 7, 2024 • 53min
#347 - How We Built 1,664 Quality Links for $8 Each
Discover how the hosts built over 1,600 high-quality backlinks for just $8 each! They share innovative link-building strategies crucial for navigating recent SEO challenges. Learn the art of crafting effective surveys and leveraging digital PR campaigns to generate quality backlinks. The importance of data credibility in link-building is also highlighted. This session is packed with actionable insights on establishing authority and driving traffic through cost-effective methods.
Sep 23, 2024 • 45min
#346 - Hot or Not: Test Your HCU Radar
Dive into the interactive game of Google Update Roulette where intuition meets SEO insights! Explore website performance, including a travel blog’s take on Singapore Airlines and the impact of algorithm updates on traffic trends. Discover challenges that small content creators face, alongside strategies for recovery and the importance of user-friendly design. Highlights also include shifts in online publishing dynamics and how outdated sites must modernize to stay relevant.
9 snips
Sep 9, 2024 • 40min
#345 - Our AI Agent Made Us 6 Figures
Claud, a key figure in AI-generated content for product launches, joins the hosts to unveil the secrets behind their recent 6-figure revenue success. They discuss the transformative power of AI in marketing, emphasizing high-quality sales copy and effective A-B testing. Claud reveals how their AI, Claude 3.5 Sonnet, crafted compelling content that not only drove sales but challenged perceptions of AI in creativity. The conversation also touches on the balance between human creativity and AI assistance, tackling misconceptions and societal stigma surrounding automation.
16 snips
Aug 27, 2024 • 1h 15min
#344 - 1 Year Since HCU: What’s Working Now
The hosts reflect on a pivotal year in online marketing, tackling Google's algorithm updates that have drastically affected site traffic. They share innovative strategies for recovery, emphasizing the importance of diversified traffic and agency growth. The rise of video affiliate marketing is discussed, highlighting its ease and authenticity. Local SEO tactics and gray hat strategies are explored for lead generation. They also delve into unique newsletter monetization methods and essential e-commerce practices for sustainable success in a shifting digital landscape.
Aug 12, 2024 • 1h 13min
#343 - English Teacher Makes 7 Figures without Google
Lucy Simkins, an English teacher turned entrepreneur, shares her inspiring journey of transforming a side hustle into a 7-figure business without relying on Google. She reveals her strategies for creating engaging content and effective lead capture while navigating social media's complexities. The discussion covers growing a YouTube channel, optimizing email marketing, and mastering sales funnels. Lucy highlights the importance of adaptability in the fast-paced digital landscape, offering invaluable insights for anyone looking to monetize their online presence.
Jul 29, 2024 • 1h 5min
#342 - Best Side Hustle of 2024 (Only 4 Hours A Week)
Join Jared Bauman, co-host of the Niche Pursuits podcast and side hustle expert, as he reveals how he earned $40k in just a few months through the Amazon Influencer Program. He discusses time-efficient strategies for creating shoppable videos, emphasizing the potential of video content for commission earnings. Jared also addresses income stability, the importance of diversifying traffic sources, and mastering video marketing with product reviews. Discover how to balance profit with time investment in today's competitive online landscape!
Jul 15, 2024 • 1h 17min
#341 - New Website Upgrades To Make More Money
Discover new website upgrades and tech tools to boost conversions and engagement. Learn from Google leaks and AI integration. Explore strategies for website redesign, challenges in working with developers, and the importance of custom page templates. Dive into the process of improving featured images and maximizing website scalability.
Jul 1, 2024 • 1h 11min
#340 - Create A Profitable Online Course (from 8-Figure Course Creators)
Mark and Gael, 8-figure course sellers, share insights on creating profitable online courses, from idea generation to effective selling. They discuss leveraging SEO skills, researching niche markets, validating course ideas, and marketing strategies. Tips include minimal equipment requirements, maximizing revenue with abandoned cart emails, and partnering for JV ventures.
9 snips
Jun 17, 2024 • 1h 16min
#339 - How We Created A Profitable YouTube Channel In Only 3 Months
Learn how to create a profitable YouTube channel in just 3 months, with insights on audience growth, content creation, and monetization strategies. Discover the advantages of leveraging YouTube as a social network and tips for optimizing video production processes for channel success.
