Authority Hacker Podcast – AI & Automation for Small biz & Marketers

#350 - The AI Marketing Workflow You Can’t Ignore In 2025

21 snips
Nov 18, 2024
Discover the truth about overpriced AI tools and learn how to craft your own cost-effective solutions without coding skills. Explore the benefits of platforms like Zapier to streamline marketing workflows. Dive into mastering AI for email copywriting and enhance your content quality with effective prompting techniques. Uncover how AI and specific tools like Perplexity can transform affiliate marketing research. Finally, find out how to boost collaboration and productivity using AI with team management tools like Notion.
Ask episode
AI Snips
Chapters
Transcript
Episode notes
INSIGHT

Projects in Claude

  • AI models themselves haven't improved drastically, but how we interact with them has changed.
  • Projects, or custom GPTs, in Claude enable more meaningful changes than general models.
ANECDOTE

Email Copywriting Project

  • Gael uses a Claude project with a detailed prompt, swipe file, and formatting guidelines for email copywriting.
  • This setup, including personality and step-by-step instructions, helps the AI generate high-quality emails.
ADVICE

Prompt Engineering

  • Frontload work by carefully crafting prompts and providing context, like swipe files and guidelines.
  • Treat AI like a genie—it needs specific instructions to give you the desired results, not just a basic prompt.
Get the Snipd Podcast app to discover more snips from this episode
Get the app