Authority Hacker Podcast – AI & Automation for Small biz & Marketers
#346 - Hot or Not: Test Your HCU Radar
Sep 23, 2024
Dive into the interactive game of Google Update Roulette where intuition meets SEO insights! Explore website performance, including a travel blog’s take on Singapore Airlines and the impact of algorithm updates on traffic trends. Discover challenges that small content creators face, alongside strategies for recovery and the importance of user-friendly design. Highlights also include shifts in online publishing dynamics and how outdated sites must modernize to stay relevant.
45:05
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Quick takeaways
- The unique game format of Google Update Roulette emphasizes intuition and experience in assessing website performance during algorithm changes.
- The episode reveals that quality content and niche authority can allow smaller websites to thrive despite significant changes from Google updates.
Deep dives
SEO Game Show Dynamics
The episode introduces a unique game format called Google Update Roulette, designed for SEO enthusiasts. Participants analyze various websites to predict whether their traffic has risen or fallen after recent Google Updates based purely on intuition, without the aid of SEO tools. This approach emphasizes the importance of instinct and experience in assessing website performance amidst changing algorithms. The hosts invite listeners to join the game interactively, encouraging engagement and sharing scores in the comments.
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